Introducing 75 VTuber terminology! Complete coverage of otaku, streaming, and industry terminology!

“Interpretation consistent” “Problem saved” “Initial delivery fraud”…
How many words do you understand that are commonly thrown around in the VTuber community?👀

Unique slang and otaku terms are used on a daily basis in the comment sections and SNS of VTuber fans, and if you don't know them, you may end up being left behind.💦

In this article,We have picked up 75 VTuber technical terms used in various scenes such as distribution, promotion, local culture, etc.I will explain📚

If you want to get closer to your Oshi, please check it out.💖

Furthermore, we have created a VTuber support team to support those who want to fully support their favorite VTubers and fans who want to express their feelings for their favorites, and are actively accepting requests for advertisements to support VTubers.💡

Be sure to check out the "Oshi Advertising Manual" as it carefully explains the steps required for successful advertising, such as permission applications, video production, preparation schedules, etc. required for each advertising medium.✅Please try it💭

In addition, you can now search the Oshi Ad®︎ (Birthday/Support Ad) example page by medium, genre, and artist!

If you are interested in Oshi Ads®︎ (Birthday/Support Ads), please register as a friend on LINE and feel free to contact us ^^!

Let's learn the VTuber community terminology!

In the VTuber community, it is used for distribution and promotion.unique terminologyThere are a lot of👀

These words frequently appear in conversations between fans, in the comments section of broadcasts, and on SNS.

Just knowing the meaning will definitely make Oshikatsu more fun!

The fun of VTuber distribution will expand many times more.🎶

This time, we hope to be useful for those who want to learn about VTubers and those who want to further develop their promotions.Meanings and usage of terms commonly used in the areaWe will introduce you in an easy-to-understand manner!

Distribution/technical terminology

What is essential to working as a VTuber is:Knowledge of distribution technology and softwareIt is.

Distribution screen settings, character operations, tracking technology, etc.There are many technical terms used in the tools and expression techniques used.There is.

“What is Live2D?”
“How do I use OBS?”

In order to solve such questions, we will explain commonly used distribution and technical terms in an easy-to-understand manner.🎥

By reading this, you should be able to understand the basics of how the distribution environment works and trending technologies!

Face Tracking

Face Tracking uses cameras and sensors toTechnology that reads the streamer's facial movements in real time and reflects them on the character (avatar)It is.

In the VTuber community, it is used not only as a technical name, but also when talking about equipment performance and streaming quality.

Face Rig

Face Rig uses a web camera to read streamers' facial expressions and movements.Software that moves 3D and 2D characters in real timeIt is.

It was widely used as the main tool for moving Live2D and 3D models until around 2020, but it has been transitioned to the successor software "Animaze" and official support has ended.

As of 2025, there are multiple software such as "Live2D Cubism", "nizima LIVE", and "VTube Studio", so you can choose the one that suits you.

Hand Tracking

Hand Tracking isTechnology that detects the streamer's hand movements and reflects them on the character's hands.It is.

It is especially used when 3D model VTubers want to show realistic gestures and actions.

• Cute expressions such as waving and making hearts
• Powerful performances such as poses and battle actions

Having a good hand tiger environment will greatly expand your range of expression.

Live2D

Live2D isTechnology to move a single illustration three-dimensionallyIt is.

Animation originally expresses movement by displaying multiple pictures in succession, but with Live2D, a single picture is divided into parts and moved, allowing for natural 2D character expression.

Live2D model

What is Live2D model?2D character data that moves using Live2D technologyIt is.

It is used as the "appearance" of VTuber, and is often created by modelers (Live2D specialist creators).

Since facial expressions and gestures can be realistically reproduced, it has the appeal of shortening the distance between you and your fans.

OBS (Open Broadcaster Software)

OBS isFree software for live streaming and screen recordingIt is.

The official name is "Open Broadcaster Software".

It is open source software that anyone can use for free, and is widely used by VTubers, game distributors, YouTubers, etc.

What you can do with OBS is

• Display Live2D model
• Combine background images and BGM
• Display comment field
• Send the broadcast screen to YouTube or Twitch

Most of the basic operations of VTuber distribution are performed on OBS.

VTube Studio

VTube Studio isDedicated software for moving Live2D modelsIt is.

You can use the camera to read facial movements and reflect the facial expressions on the Live2D model.

• Windows/Mac (PC) version, iOS/Android (smartphone) version available
• Basic functions are available for free

3D model

The 3D model isA three-dimensional VTuber characterIt is.

Sometimes it is unveiled for the first time at a milestone event, such as a 3D unveiling broadcast.

chroma key synthesis

Chromakey synthesis isTechnology that makes specific colors transparent and composites them with the backgroundIt is.

In streaming, it is used to cut out only the character part and overlay it on the game screen or distribution layout.

tracking

The tracking isTechnology that reflects human movements and facial expressions on virtual characters in real timeIt is a general term for.

• Face: facial expressions, lip syncing, blinking
• Hands: poses, gestures
• Physical: walking, dancing

By linking the movements captured by cameras and sensors to the characters, the sense of realism in the distribution will be greatly increased.

delivery overlay

The delivery overlay isGeneral design materials that are displayed over the distribution screenrefers to

A commonly used example is

• delivery frame
• Comment field box
• name plate
• Currently streaming label (NOW STREAMING, etc.)
• Standby/end screen

In addition to creating your own using Canva or Photoshop, there are also cases where you outsource to a professional designer.

multi delivery

Multi-distribution isLive streaming on multiple platforms (e.g. YouTube + Twitch) at the same timeIt is.

Increasingly, individuals and new VTubers are using it as a way to expand their fan base.

While multi-streaming has these benefits, there are also some caveats.

• Please check the terms and conditions of each distribution site (e.g. Twitch partners have restrictions)
• Difficult to respond to comments (recommended to use dedicated tools)
• Large load on PC (be careful of specs)
• Variation in delay or lag

modeling

The modeling isThe entire process of creating VTuber character data (Live2D or 3D)refers to

In the Live2D model, the illustration is divided and movement is designed, and in the 3D model, the shape is created and movement is adjusted using modeling software.

VTuber industry terminology

To work as a VTuber, it is essential not only to know distribution technology, but also to understand industry-specific mechanisms and terminology.

“What is the difference between companies and individuals?”
“What do you mean by case?”
“How do I get an audition?”

For those who have such questions,Knowledge of technical terms and activity types often used in the VTuber industryI have summarized💡

Whether you're aiming to make a debut or you're a fan who supports your favorites, knowing this term will make the world of VTubers more familiar to you.🎤✨

Case

What is a project?Distribution, video, and advertising activities conducted upon request from companies and organizations.It is.

By accepting projects, you can get funding for your activities, connect with companies, and reach new fan bases!

However, there are some points to note:

• There is a possibility that fans will leave because they think it is just an advertisement.
• Risk of trouble with business partners
  

Management

What is management?Staff and companies that support VTuber activitiesrefers to

Roles vary depending on the size of the office, but I am primarily responsible for the following tasks:

• Schedule management: Adjustment of delivery and project schedules
• Project/collaboration negotiations: Negotiations for corporate projects and external appearances
• Troubleshooting: Fire risk management and fan support
• Distribution environment support: equipment arrangement, technical support
• SNS/announcement management: Operation of official SNS, creation of announcement text
• Management: Setting the direction of activities and goals
• Goods/event planning: EC site management and holding real events

Having a manager in place creates an environment in which VTubers can concentrate on streaming.

audition

What is an audition in the VTuber world?Selection meeting for offices and projects to hire new VTubersIt is.

There are several types of auditions.

Preference may be given to those with streaming experience, but even if you have no experience, there is a chance of passing if you are enthusiastic.

Corporate group

What is the corporate group?VTuber A VTuber who belongs to a VTuber office or company and is active.It is.

Representative offices include:

• holo live production
  
• Buspo!
• VShojo

The benefits for companies are as follows:

• There is operational support: distribution preparation, equipment provision, project management, etc.
• No initial investment required: model production, equipment, and advertising costs are borne by the company
• Has brand power: It is easy to attract attention due to the agency's name recognition.

On the other hand, a disadvantage is that there may be restrictions on the content of activities.

Individuals

The individuals areVTuber who does not belong to a company or agency and manages all activities by himselfIt is.

The benefits for individuals are as follows.

• Complete freedom in activity content: distribution content, genre, and frequency are up to you
• Flexible schedule: You can do activities that suit your physical condition and schedule.
• All profits go to you: 100% return on supercha, goods, and member profits.

However,

• Initial costs such as Live2D production and equipment purchase are borne by the user.
• Advertising power and support tend to be lacking
• Self-response required when trouble occurs

There are also challenges.

quasi-enterprises

The quasi-enterprises areA style that falls between corporate and personal stylesIt is.

The following are examples of VTubers who work while balancing freedom and support.

• Individuals with external staff and managers
• I belong to a small production company, but the contract is loose.
• Active under the name of a creator group or circle
• Working as an individual while receiving support from sponsors

Recently, it has been attracting attention as a style that allows people to carry out their activities freely while receiving the minimum necessary support.

box

What is a box?A nickname from a fan's perspective that refers to the VTuber office and project as a whole.It is.

It is used in conversations between fans as follows:

Character/Human terminology

The world of VTuber isThe dual nature of the appearance as a “character” and the “person inside” (the performer himself)It is a unique culture with🎭

Because of this dual structure, VTubers have a strong sense of storytelling and immersion, and a special sense of distance from their fans.✨

Here, we will explain terminology related to character settings and people inside, such as "retirement," "past life," "soul," and "mom/dad" in an easy-to-understand manner!

We will also introduce the relationship between "gawa" and "soul" as well as manners and expressions unique to the industry, so it is a must-see for those who want to understand the background of oshi more deeply.👀💡

retirement

What is retirement?To end my activities as a VTuberIt is.

While ``graduation'' has the connotation of ``departing to the next stage,'' ``retirement'' means the end of one's activities, but there is no formal definition.

Here are some common things to do when you retire:

• retirement delivery
• farewell tweet
• Archive organization (disclosure/deletion of distribution and SNS accounts)
• Returns to fans (messages, voices, commemorative goods, etc.)

Please note that retirement does not necessarily mean complete disappearance, and there are cases where the person inside resumes activities in a different form.

Gawa

What is Gawa?VTuber's appearance (model and visuals)It is.

It is a word that was born from a culture that separates the inner person (soul) from the outer appearance, and is used as follows.

• Gawa Change: Renewal with new costumes or models
• Gawa transfer: Transferring the “inner person” to another character (similar to reincarnation)

This also leads to a culture of promotion that emphasizes the people in the middle, saying, ``Even if the talent changes, the spirit is the same, so I will support you.''

previous life

What is a previous life?Activities and accounts that the person did before becoming a VTuberIt is.

It has the meaning of "being reborn" or "taking on a new form" and is often used as a prelude to reincarnation.

graduation

Graduation isLeaving the agency or group (box) to which one belongsmeans.

This is an expression used when you want to give a positive impression, and it has the meaning of ``taking a break and moving on to a new path.''

The following events are commonly held during graduation.

• Graduation delivery
• Graduation live, graduation event
• Commemorative goods sales
• Farewell message video
  

After graduation, there are many patterns of continuing activities as an individual group or starting over with a new character or under a different name.

soul

What is the soul?The “actor” who moves the VTuber characterIt is.

In the VTuber community, there is a culture that separates "soul" and "gawa" and respects the effort and charm of the soul.

The golden rule is, ``Promote your soul, but protect your privacy.''

reincarnation

What is reincarnation?A person (soul) who has stopped working once again starts working as a VTuber with a new character or name.It is.

The main reasons for reincarnation are as follows.

• Name change due to contract termination
• Resetting the activity policy and starting again
• I want to change my activity environment (company ⇔ individual)
• I want to expand my fan base with a new worldview.

person inside

The people inside areThe person who operates and plays the VTuber characterrefers to

It is almost synonymous with "soul", but "soul" is more respectful.

As a fan, even if you know about it, you should be careful not to mention it publicly.

What's inside?

What is the contents revealed?The identity of the person (soul) inside the VTuber is revealed regardless of the person's intentions.It is.

Especially in companies, it can affect image management and contracts, and it can also lead to mental burden on the person and flames.

mom and dad

In the VTuber area,The creators involved in creating the characters are called "Mama" and "Dad."

• Mom = Character designer (illustrator)
• Dad = In charge of Live2D model modeling (modeler)

Even among the fans, people often talk about ``My favorite mom is ○○!'', which is a culture that shows respect for the production team.

Otaku/fan community terminology

In order to enjoy the VTuber world even more, it is essential to understand the unique culture and terminology of the fan community.🎨📣

Here, we introduce terms related to fan activities and communication, such as "spacha", "cutting out", "tag culture", "fan art", and "proselytizing".✨

Your “Oshikatsu Life” will definitely become more enjoyable.💖

MMD (Miku Miku Dance)

MMD includes Hatsune Miku and others.Free 3D animation production software that allows you to freely move 3D characters to dance and act.It is.

In recent years, an increasing number of VTubers are officially distributing MMD models, and they are also popular as a means of expressing derivative works.

*Be sure to check the distributor's terms and conditions for the materials used.

ego search

Ego Search (commonly known as Egosa) isThe act of searching the Internet for your name, activity name, and related words to check topics and ratings.It is.

For VTubers,

• Understand fan reaction
• Early detection of signs of fire or trouble
• Check for misinformation and rumors
  

These are important actions for self-management and improvement.

Oshi (fan) mark

What is Oshi Mark?Emojis and symbols representing the VTuber you supportAbout.

VTubers themselves often announce, ``My favorite mark is 〇〇'' during their first broadcast.

There is a deep-rooted culture of ``showcasing your support'' by putting it in your name section or profile on SNS.

Let me introduce an example (Hololive Production).

cutout

The cutout isA video that introduces a short edited part of a broadcast or video.It is.

Although some videos are released by the VTuber themselves or officially, there are also many unofficial clipped videos made by fans.

However, unauthorized reproduction and monetization are often prohibited, so it is important to check the guidelines.

Super Chat (Super Chat)

Super chat isMessages sent by viewers for a fee during YouTube LiveIt is.

It is called "Supach" for short.

• Displayed prominently on the distribution screen

• Important as a source of revenue for distributors
  

• There is a Supacha reading distribution.

Supercha reading distribution has become a standard in the VTuber community!

However, it is important to enjoy it to the extent that it is within reason, as it is not guaranteed that people will read it.

tag culture

What is tag culture?A culture of using hashtags (#) to categorize and share posted content on SNS.It is.

In the VTuber community, the following tags are often used.

• delivery tag
• Tag for fan art
• cutout tag
• Impression tag

In many cases, VTubers or administrators have dedicated tags, which serve as opportunities for sharing and interacting with their works.

Waiting for convexity (Totsumachi)

What is Totsumachi?A distribution style in which the broadcaster waits for a guest to join the call (convex)It is.

• Attractive impromptu talk with guests
• There will be collaborations and surprise appearances.
• Become a place for interaction between fans and streamers

It is also characterized by a wide range of projects, such as listener participation type and birthday/anniversary distribution.

Dosetsu

Dogen is an abbreviation for “number of concurrently connected viewers.”Number of people watching the broadcast in real timerefers to

It is often used in the VTuber community as an indicator to measure popularity and attention.

derivative work

The secondary creation isWorks created by fans based on existing characters and worldviewsAbout.

Includes fan art, novels, videos, MMD, etc.

Recently, an increasing number of agencies and individuals are issuing guidelines that allow derivative works.

fan art

The fan art isIllustrations and art works by fans based on characters such as VTubersIt is.

• Easy to share on SNS
• There are often tags dedicated to fan art.
• The person himself may feature it on distribution and merchandise.

fan name

What is a fan name?Nickname given to VTuber fansIt means.

They are often devised by Oshi, and they play a role in increasing the sense of unity in the community.

Let me introduce an example (Hololive Production).

Missionary work

What is missionary work?Activities to spread the charm of one's "favorite" to othersIt is.

• I want to increase my popularity
  
• I want to increase my friends
• I want to support my favorite activities

Click here for common examples of missionary methods.👇

• Post videos, images, and comments on SNS
• Creating a recommended introduction image (mission sheet)
• Share clipped videos

Please refer to this article for details on how to make a missionary sheet.

Contents and how to make a “mission sheet” to spread the word! Introducing tips to create a buzz!

Men only (member-only distribution)

For men only,Special limited distribution that can only be viewed by YouTube membership subscribersAbout.

• Provided as a member benefit
• Get closer to your fans
• It is good manners not to divulge the contents to outsiders.

listener

What is a listener?Fans who watch VTuber's broadcasts and videosIt is.

They play an important role in supporting people by participating in comments, posting on SNS, purchasing goods, etc.

Neighborhood etiquette terms

In the VTuber area,Etiquette and rules for better delivery are implicitly shared.It has been.

As the number of fans increases, the atmosphere of the stream and the atmosphere of the comment section becomes more important.

Here, we will explain terms related to words and actions that are likely to cause trouble, such as "enclosure," "director," "pigeon act," "first sight fraud," and "burning."📚

Be sure to check it out so that you and those around you can enjoy the “Oshikatsu Life”🌸

enclosure

What is an enclosure?A fan who excessively defends a specific VTuber or takes an exclusive attitudeIt is.

If that support goes too far, it may be perceived as overly protective or exclusive behavior, and may have negative overtones.

• Mounting to other listeners
• Excessive interference with broadcasters
• Aggressive behavior towards other people or collaboration partners
• Overreacting to critical opinions

This kind of behavior creates an atmosphere that makes it difficult for new fans to enter, and causes a negative impression of the area as a whole.

However, it does not mean that ``enthusiastic support'' means ``enclosure,'' so it is important to be careful not to use this label unnecessarily!

Scam at first glance

What is first sight fraud?The act of a regular listener jokingly commenting, "This is my first time seeing you!"It is.

There are some scenes that can be used as jokes, but it can also make it difficult for first-time viewers to comment, so it's important to read the atmosphere.

instruction cook

An instructive person is someone who tells the broadcaster, ``It's better this way,'' ``That's wrong,'' etc.A viewer who gives excessive instructionsIt is.

This is especially noticeable when streaming games, but if it becomes excessive, it can reduce the motivation of the streamers.

Please respect the pace of the streamer and take care to keep an eye on them.

Spreading false rumors

What is misinformation spreading?Spreading information or rumors that are not based on facts on SNS, etc.It is.

This tends to occur when the content is related to topics related to the VTuber's past life or current life, or content related to flame-throwing, and in malicious cases, cases may result in a lawsuit for defamation.

Be sure to carefully judge the truth or falsehood of information and make it a habit to check it before spreading it.

Convex vandalism

What is convex roughening?Acts of disrupting the distribution by participating in the convex waiting distribution for the purpose of vandalismIt is.

• utter abusive language
• Confusing with topics unrelated to the broadcast
• intentionally cause trouble

Such behavior is strictly prohibited as it destroys the atmosphere of the broadcast and annoys other viewers.

Smell

What is a scent?VTubers or people inside them behave in a way that hints at dating or relationships.It is.

• Meaningful SNS posts
• Show matching goods with a specific person

This applies to acts such as:

It is considered a taboo in the community because it easily arouses the imagination of fans and can easily cause flames and mistrust.

pigeon act

What is pigeon act?Annoying behavior in which information from one broadcaster is conveyed during another broadcaster's broadcastIt is.

• Bring up the topic of Mr. A's broadcast in Mr. B's broadcast
• Convey information from the other party's perspective in the comments section during collaboration

The name comes from the way it sends messages like a carrier pigeon.

This is something you should refrain from doing as it can destroy the atmosphere of the broadcast.

Family spirit

What is Kinnai Nori?Liven up the broadcast and comment section with inside jokes that only the broadcaster and some listeners can understand.It is.

Balance is important in order to create a stream that everyone can enjoy.

Unauthorized cropping

What is unauthorized cutting?Editing or reposting the content of a broadcast without obtaining permission from the broadcaster.It is.

Recently, many VTuber agencies have official guidelines, so be sure to check them before proceeding.

burn

Burning is a situation where something goes viral on the internet or attracts attention due to trouble.

• Inappropriate comments during streaming
• Trouble with listeners or other broadcasters
• Violation of guidelines
• When past statements and secrets are dug up
• Management notification errors and scandals

It is used in such scenes. 

[Advanced] Internet slang used in the VTuber community

In the VTuber world, new slang is born every day and continues to evolve.🌀

Here, we carefully select and introduce words that are often used by VTuber fans and listeners and are popular among connoisseurs.💡

If you understand the meanings of words you see on broadcasts and SNS, such as "honorable," "accurate interpretation," and "helpful," you will be able to enjoy the content more deeply.✨

In addition, highly empathetic words such as "bad manners listener," "lack of supply," and "○○ loss" are useful vocabulary that can realistically express fan psychology.💬

Even if you think, ``I see people using this, but I don't really know much about it...'', you can master it here and aim to become an ``advanced slang expert.''📘

DD (Everyone loves it)

DD (Everyone loves it)A fan who supports a wide range of VTubers and streamers without narrowing their support to one specific person.It is.

Sometimes it is used in a positive sense and sometimes in a negative sense.

DD itself is not a bad thing, but the emphasis is on whether there is sincerity in how the support is given.

Helpful with the case

The project will be saved,Words used by viewers who are happy to see VTubers and streamers working on corporate projects (advertisements and collaboration projects)It is.

“Helpful” = I’m glad and grateful that I have a supply of support.

This is an internet slang expression.

Rush of projects

What is project rush?A situation in which VTubers and streamers are working on corporate projects in quick succession.refers to

The positive and negative impressions of the project rush from the fans' point of view are as follows.

A rush of projects is evidence of a high level of activity, but there are also many fans who want them to take care of their health and do their best, so let's support them in a balanced way.

The picture is strong

If the picture is strong,The appearance and visual impact is very large.represents.

In the VTuber community, broadcast screens and collaboration sequences have a great impact, and are used to praise situations that remain in the viewer's memory, or as a joke.

This is a useful slang that can be used as a compliment or as a joke.

• “When these two are lined up, the picture is too strong.”
• “It’s too strong of a picture to see a new VTuber surrounded by established VTubers.”

Interpretation matching

Interpretation agreement isA word used when the image or character you had of yourself matches perfectly with someone else's.It is.

It has become popular because it affirms the perspective of otakus who have a deep understanding of Oshii, and allows people to share the inner feeling that "those who understand understand".

However, since interpretations differ from person to person, "matching interpretations = correct answer" does not mean.

While maintaining your own point of view, be sure to respect the thoughts of others when using them.

External collaboration

What is external collaboration?A project to collaborate with VTubers and streamers from different agencies, or with companies and content.It means.

While this project attracts attention from fans as it allows them to see a new side of Oshi, it is important to be considerate and understand that problems can easily occur due to temperature differences between fans.

Real love

What is real love?A word that refers to a fan who has serious romantic feelings for a VTuber or streamer's "favorite", or a word that expresses that feeling itself.It is.

The characteristics of Gachikoi, both positive and negative, are as follows.

True love is one form of love for fans, but be sure to act in moderation so as not to cause trouble to the fan or other fans.

shortage of supply

What is supply shortage?A word that describes the state of being starved as a fan because new content related to Oshi (distribution, posting, goods sales, etc.) is not readily available.It is.

“Supply = Nutrition for fans (recommended information and activities)”means.

grass

The grass isInternet slang when laughingIt is.

The origin of the word comes from the fact that when a lot of "w" (=laughter) words are lined up, it looks like "wwwwwww" and grass is growing.

Use this when a VTuber makes a mistake or makes a gaffe, or when you want to express that you are laughing out loud in the comment section or chat.

official cup

What is the official cup?Combinations of VTubers and characters that are clearly approved by the management or the person themselves, or that are officially recommendedIt means.

"Kapu" is an abbreviation for coupling, and is mainly used for close pairs.

Official Kapu can be said to be a paradise of relationships that fans can feel safe about.

Self-cap

What is Jikapu?my favorite coupleIt is a word that refers to

Regardless of whether it's official or unofficial, these two are the best in my opinion! This is a cap that I think is often used on SNS and creative circles!

Fan culture is something that should be respected as ``the correct answer for you'', so please refrain from saying or doing anything that would negate other people's kapu.

landmine

What are the landmines in the otaku, VTuber, and derivative creation world?Elements or content that cause a strong feeling of rejection or stress when seen or heard.It is.

What constitutes a mine varies greatly from person to person, and is a word that completely depends on the individual's sense.

Please protect yourself by quietly distancing yourself from others by unfollowing them or muting them!

It is also important not to impose your minefields on others.

Schedule overlap

The schedule overlap isA phenomenon where multiple VTuber's broadcasts and events overlap on the same date and time.It means.

This is especially troubling for listeners who are pushing for multiple boxes, creating the dilemma of ``I want to buy both boxes...!''

Precious

The precious (toutoi) isInternet slang used when you feel so much respect, love, or emotion that you can't put it into words.It is.

In the VTuber community, it is often used at moments when people are overcome with emotion due to their behavior during broadcasts, fan art, collaborations, etc., and it is a magical word that can convey all the emotions of the listener just by saying "Precious...".

When I get overwhelmed with emotion, I lose my vocabulary and think, ``Vocabulary... is precious...''😭It is also used in forms such as ``.

Public order

What is public safety?The distribution, the atmosphere and comfort of the fan communityIt is used as a word to express.

The original meaning is "a state in which safety and order are maintained," but in the VTuber community, it is expressed as follows.

On the other hand, a stream with many bad manners or incendiary comments may be described as ``poor security...''.

cognition

What is cognition?Make the streamer remember your existence and namerefers to

When someone picks up a comment, when someone calls your name, when someone reads a merchandise purchase report, etc.

“This… got recognition!?!?😭” sometimes shouts of joy.

The moment of being recognized as a fan is an important event that will become a special memory for fans.💘

First distribution scam

What is first delivery fraud?A distribution that was announced as “first distribution” but the actual content ended up being chatter and preparation distribution from beginning to end.This is a word used jokingly by listeners.

When listeners who were expecting a new appearance or important announcement thought, "Isn't this...the first distribution?"

People sometimes comment on this as a joke, saying, "It's an unexpected first-time distribution scam."

Big box win

The big box push win isWords of joy used when you see the success of the agency you support or the entire group.It is.

When many Oshibako members appear at events, collaborations, live performances, etc.

I often hear people say, "All Oshibako will appear!? The Oshibako is such a big win...!"

The moment when everyone shines is truly a reward time for box fans.🎉

Bad manners listener

Listeners with bad manners,Viewers who behave in a way that makes others feel uncomfortable during broadcasts or in the comment sectionrefers to

The following actions are typical.

Listeners sometimes warn each other, ``Don't be a squirrel with bad manners...''

〇〇loss

○○ Ross isFeeling of loss due to temporary inability to see Oshii due to suspension, graduation, end of event, etc.It is a word that refers to

It is used in various situations such as "graduation loss", "collaboration loss", "Oshi distribution loss", etc.

I feel like my life has been left with a gaping hole just because I don't have someone to support me.

Although it is often a temporary feeling, it is a word that conveys the emotion of pushing and deep love.💔

Let's support the VTuber support team and our favorites! We are actively accepting support advertisements (birthday/support advertisements)!

 

One of the Oshikatsu cultures that originated in Korea,A support method called “Oshi advertising (birthday/support advertising)”There is!

Recently, fans of various genres are posting endorsement ads, not just K-POP idols, but also athletes, Japanese idols/artists, YouTubers, VTubers, actors, voice actors, etc.📢

Everyone,

“I want to send support to Oshi.📣」

Have you ever thought that?

Oshii advertising is the perfect way to support people who can make those thoughts a reality.😊

Furthermore,We have created a "VTuber Support Team"!

As the name suggests, the VTuber support team is a team that supports and supports the activities of VTubers.🎶😎

“I want to support not only VTubers, but also the fans who support VTubers!”With this in mind, we are actively accepting promotional advertisements related to VTuber.💘

Furthermore, for those who are new to advertising or who are unsure, we have covered everything from permission applications, video production, schedule management, etc.practical manualare available🔥

Please take advantage of this detailed explanation of the steps to make your advertising successful.💭

What is a push advertisement (birthday/support advertisement)?

In the first place, what is push advertising?"Advertisement for fans to support their favorites"It means📢

This support culture began to attract attention after a Korean idol audition program held around 2016.💡

In Korea, “BirthdayIt spread under the name ``advertisement (= birthday advertisement)'' and later became established as ``support advertisement'' in Japan🥰

Our company has also beenBirthdayWe have been using the names "advertisements" and "supporting advertisements," but we are redefining them and spreading them to include "supporting advertisements" in a broader sense.☝️🎀

An increasing number of fans are placing advertisements for non-profit purposes in conjunction with their favorites' birthdays, debut anniversaries, and live performances, and they are being used in a wide range of styles, including city visions, station premises, SNS, cafe events, flower shop events, etc.🎶

For example,

“I want to make Oshi more famous.😍✨」

“I want to liven up live performances and events together.🎉」

The fans' thoughts are now taking shape as actual advertisements.😎☝️

At our company,More than 500 types in Japan and overseasWe have a wide variety of advertising media available, so we can recommend the most suitable medium according to your purpose and budget!

There are some advertising media that are not listed on the site, so please feel free to contact us on LINE.📲

New media are added all the time, so check it out.✅Please do it🫶

[Must-see for beginners] Explaining recommended advertising from the beginning!Birthday/What is the meaning, type, and cost of support advertising?

VTuber’s recommendation advertisement (birthday/support advertisement) example

Our company has a track record of promoting various VTubers, and we have a support system in place that allows first-time users to take on the challenge with confidence.☝️

We will introduce some examples, so please refer to them if you are considering posting Oshii advertisements.💓

Also, when placing a recommended advertisement, you must complete necessary procedures such as applying for permission.💦

“I want to see more VTuber advertising examples.”

"I want to know how to apply for permission"

If so, check out this article as well.✅Please try it!

Introducing examples of endorsement advertisements (birthday/support advertisements) for VTubers, singers, and broadcasters and how to obtain permission!

[Nori Pro Toumi Kizuki] Tokyo Metro Akihabara Station B1 poster advertisement

[Hololive Chiara Kotori, Calliope Mori] Shinjuku Unica Vision

[Hololive Sakura Miko] Osaka RIBIA TV

[Akashikkku Productions Yoisukeru] JR Akihabara Station B1 Poster Advertisement

The advertisement at Ikebukuro Station seems to be on until September 8th (Sunday).
Everyone please come and see it.✨o(>ω<*)o
It's so cute...! ! ! ! !#Yoisuakeru #Station Advertisement #Ikebukuro Station #New Vtuber pic.twitter.com/91wK95LsW2

— YokyuAkeru 4️⃣9️⃣New VTuber (@YokyuAkeru) September 6, 2024

 

You can also search for examples of Oshii advertising that we have supported in the past by advertising medium or artist.📢

It's being updated all the time, so please check it out.✅

Solve your financial concerns with “Oshikura Fan”!

"I'd like to run a promotional ad, but I'm a little worried about the cost...💦」

"I'd like to try a bigger vision and station advertising, but it might be difficult to do it by myself."

What is perfect for such people is“Oshikurafan” is a crowdfunding service where you can make your dreams come true with your friends.It is🎶📣

Oshikura Fan is a service that collects support funds from fans who sympathize with the planned "Oshi Advertising Project" and uses that power to realize Oshi Advertising.💘

In fact, if you use "Oshikura Fan", you can solve all of these concerns.🎉

Even beginners can take on the challenge with peace of mind, as we provide comprehensive support from project launch to payment, advertising arrangements, and delivery.💪🫧

Furthermore,Even if you do not reach the target amount, there will be no fees.

It is a system in which supporters are fully refunded, so it is safe to start with zero risk.💰✨

“I want to support my favorite Oshi in a bigger way.”

“I always wanted to make my dream of advertising with my friends come true someday!”

Oshikura Fan has the support to turn your feelings into reality.🌈

If you have any concerns, please feel free to contact us for free consultation on LINE.📲💬

Summary

In the VTuber community, there are many unique technical terms that are used on a daily basis in broadcasting, promotion, SNS, etc.📝✨

In this article, we have carefully selected 75 useful terms for VTubers, from beginners to advanced users, and explained their meanings and usage in an easy-to-understand manner!

For those who are about to start promoting VTubers, and for those who are already deep into it...

By knowing the meanings of the terms, you are sure to get closer to your favorites.💘

I hope your VTuber life becomes more fun and deeper.🎧🌈

BirthdayLeave it to JAPAN!

After reading this article, I thought, ``Oshi advertising (Birthday/I want to run a support advertisement)! Many people may have felt that💞😊

「I don't have the courage to advertise...」「Isn't the procedure difficult?” If you are worried, please tryBirthdayPlease feel free to contact JAPAN ^^

BirthdayWhen you register for JAPAN's official LINE,Auto-response chat will solve your problems regarding support advertisements!

You can feel safe by chatting with our staff or by phone.♪

From consultation to media arrangement to design production to advertising implementation reportYou can complete it with just LINE!

First of all, please try registering as a LINE friend ^^

★BirthdayJAPAN SNS information★

BirthdayIn JAPAN, “X」「Instagram」「TikTokWe are also distributing SNS on ``♪

Birthday/Not only information on support advertisements, but also information on actors and idols, and great deals, so please be sure to follow us ^^

X (@birthday_ad_jp)

「BirthdayI want to get information about JAPAN as soon as possible!”, please follow X♪

Make dreams come true...! #crowdfunding Thorough explanation of the mechanism from the beginning 🫡

We will introduce 5 recommended crowdfunding sites based on our track record.❤️

Birthday/Our company specializing in support advertising #BirthdayClafan Don't miss out on✍️https://t.co/ze37sUzoWx

— BirthdayJAPAN (@birthday_ad_jp) October 9, 2024

 

In X, theBirthday/We will quickly send you information about support advertisements and blogs about idols, actors, etc. that we update every week ^^

We also distribute campaign information, so don't miss it!

Instagram (@birthday.ad.jp)

「I want to get information in an easy-to-understand manner with images!”, please follow us on Instagram!

View this post on Instagram

BirthdayPosts shared by JAPAN(@birthday.ad.jp)

 

On Instagram, we provide easy-to-understand images of key points from blogs about actors and idols that we publish every week.♪

carried outBirthday/ We also introduce support advertisements, so if you are considering it, please refer to it!

You can "save" your favorite posts and revisit them anytime ^^

 

TikTok (@birthday.ad.jp)

「Focus on saving time! I want to get information quickly through videos!”, we recommend following you on TikTok♪

@birthday.ad.jp This is our thoughts on our promotion.😄I'm looking forward to connecting with everyone who has the same thoughts!#Oshikatsu #KPOP #Otakatsu #BirthdayAdvertisement #Birthdayadvertising agency japan #Korea #Japan #Korea information ♬ POP! - NAYEON

 

On TikTok,Birthday/We explain information about support advertisements and blog information in an easy-to-understand manner with videos ^^

It's a short video, so you can watch it in your morning time.♪

We plan to continue disseminating various information through SNS!

Please follow us so you don't miss out on the latest information ^^