Tokyo & Chiba are all about Thai idol BUS! Interview with the fans who “fully evangelized” with all 26 promotional advertisements!
“BUS jacks Tokyo and Chiba!?”
In order to boost the Japanese activities of the Thai idol group "BUS because of you i shine" (hereinafter referred to as "BUS"), a total of 26 groups will be held in Tokyo and Chiba in August 2025.Oshi Advertising®が登場しました🌟
This project was mainly made possible by BUS AA's fan ``Okuma Napasakorn'' and was made possible by collecting support from Thai fans!
“I want to increase the number of Japanese fans!”
「もっとたくさんの人にBUSを知ってほしい！」
そんな熱い想いがカタチになり、街中がBUSで彩られました！
This time,Overseas fans in Japan Oshi Advertising®Real experiences of implementing theBirthdayJAPANを選んだ理由など、ここでしか聞けないインタビューをたっぷりお届けします📣
It is sure to be helpful for overseas fans who want to run Oshi Advertising® in Japan!😊
Our company has a track record of supporting more than 5,000 Oshii Ads®, and has helped many fans realize their desire to support them!
The case study page for Oshii Ads®, which allows you to search by medium, genre, and artist, is constantly being updated.✅
In addition, we have provided a detailed summary of preparation schedules and methods for applying for permission so that you can proceed from planning to advertising with peace of mind.“Oshi Advertising® Complete Manual”Also available💡
Please feel free to download it from here.
If you would like to apply for Oshii Advertising® or have any questions, please feel free to contact us via LINE.📲
Table of contents
BUS サマーソニック出演＆日本ファンミーティング開催で推し広告を実施！
BirthdayJAPAN：
まずは、推し広告のご経験について教えてください！
Big bear ナパサコン様：
年に1回くらいのペースで推し広告を出していて、2024年6月には日本でBUS AAのアドトラック広告を出しました！
そのときが初めての推し広告でした。
- 📍LED truck Tokyo Shinjuku area
- 📅June 19, 2024 15:00-17:00
In 2025, we ran promotional advertisements at the timing of Summer Sonic's appearance and Japan fan meeting!
BirthdayJAPAN：
Why did you choose street vision advertising this time out of all the different types of promotional advertising?
Big bear ナパサコン様：
We ran four types of street vision advertisements this time, and since Shibuya was close to the venue for the fan meeting, we wanted to make sure that fans could go see it during their free time.
会場から徒歩5分くらいだったので、アクセスの良さも重視しました。
I chose the Shinjuku advertisement because it had a great vision!
After all, I thought that vision advertisements were easier to convey the appeal and get people to see them.
Also, it is very convenient that you can be told the broadcast time of Japanese Street Vision.
It's hard to get that kind of information in Thailand, so I had to wait for a long time...It was really helpful to be informed in advance.
Shinjuku, Shibuya, and Chiba are all filled with BUS! Introducing all 26 recommended advertisements!
In August 2025, a total of 26 promotional advertisements were aired at four street vision locations in Shinjuku, Shibuya, and Chiba.🎉
In order to fully convey the "cute" and "cool" charms of each of the 12 members, this time, in addition to the group as a whole, there will also be advertisements for individuals and units.✨
Here we will introduce some of the footage from the day's broadcast.🎶
[Shinjuku] Unica Vision
On August 15, 2025, the popular BUS advertisement was aired on the popular Yunika Vision.✨
11 types of videos will be aired, and the charming members will appear on the big screen!
Each video is filled with the love and commitment of fans, making it a recommended advertisement that is perfect for “BUS missionary work.”💛
BUS
JUNGT
In addition to the ones introduced this time, the following 9 recommended advertisements were carried out during the same period!
You can also check the status of each Oshii advertisement by clicking on it.☝️
- 🌟MARCKRIS JINWOOK PHUTATCHAI
- 🌟KHUNPOL
- 🌟COPPER
- 🌟THAI
- 🌟KHUNPOLHEART
- 🌟ALAN
- 🌟PHUAA
- 🌟THAINEX
- 🌟PEEMWASU COPPER
[Shinjuku] Cross Shinjuku Vision
Also on August 15, 2025, a BUS promotion advertisement was aired on Cross Shinjuku Vision!
The city of Shinjuku has been dyed in BUS colors.❣️
MARCKRIS
JINWOOK
In addition to the ones introduced this time, these two recommended advertisements were carried out during the same period!
You can also check the status of each Oshii advertisement by clicking on it.☝️
[Shibuya] PANDORA VISION
On August 14, 2025, BUS will appear in Shibuya Center Gai!
6 recommended advertisements were played at PANDORA VISION✨
This street vision is perfect for attracting the attention of passersby with a lot of foot traffic!
A.A.
PHUAA
In addition to the ones introduced this time, these four recommended advertisements were carried out during the same period!
You can also check the status of each Oshii advertisement by clicking on it.☝️
[Chiba] Bisvision Makuhari
On August 16, 2025, five popular advertisements will be aired on Bisvision Makuhari installed in front of JR Kaihin Makuhari Station!
It definitely caught the attention of many people heading to the Summer Sonic venue.✨
It was in a good location in front of the station and had an outstanding presence!
PEEMWASU COPPER
THAINEX
In addition to the ones introduced this time, these three recommended advertisements were carried out during the same period!
You can also check the status of each Oshii advertisement by clicking on it.☝️
We planned an advertisement based on the idea that "I want as many people as possible to know about BUS."
BirthdayJAPAN：
What value do you feel there is in running promotional ads?
Big bear Napa Sacon：
BUS isn't very famous in Japan yet...so I thought it would be better to advertise it overseas.
After all, I really want everyone to know about it, and I also want the number of Japanese fans to increase.
BirthdayJAPAN：
A total of 26 promotional advertisements were posted, but was it done through crowdfunding?
Big bear Napa Sacon：
Yes, that's right.
We solicited support from Thai fans.
BirthdayJAPAN：
そうなんですね。 Did you use SNS etc. to approach Thai fans?
Big bear ナパサコン様：
That's right!
It was like sending a message on X saying, ``I'm going to do something like this,'' and people would see it and say, ``I want to help,'' and send money.
BirthdayJAPAN：
Was it carried out using a crowdfunding service?
Big bear ナパサコン様：
I didn't go through any websites and handled everything by myself, including managing my money.
BirthdayJAPAN：
I think there were many people living in Thailand who were unable to see this promotion in person.
Why did you decide to participate in Japanese advertising?
Big bear ナパサコン様：
I feel like Japan is a big presence for Thai fans.
I think they thought that if they advertised in Japan, more people would know about BUS.
BirthdayJAPAN：
Did you go to see Unica Vision or Cross Shinjuku Vision yourself?
Big bear ナパサコン様：
Yes, I went to see it. It was really big and the sound was powerful and I was impressed.
BirthdayJAPAN：
I'm sure there were some people who couldn't see it on-site, but did you share with them what the situation was like on-site?
Big bear ナパサコン様：
Yes! Everyone was very happy and said, ``It's amazing that it's coming out in Japan!''
“Oshikura Fan” where overseas fans can also participate
BirthdayJAPAN：
ちなみに、弊社では「推しクラファン」というクラウドファンディングサービスも提供しています。 Did you know of its existence?
Big bear Napa Sacon：
はい、サイトで見たことがあります。
でも日本の銀行しか使えないと思って、タイからの参加は難しいんじゃないかなと思ったんです。
BirthdayJAPAN：
Actually, you can also use credit cards and PayPal, but would you like to use Oshikura Fan after knowing that?
Big bear Napa Sacon：
That's right.利用すれば「もっと便利かな」と思います。
みんなが私に直接お金を送ってくれると、私がそのお金を管理しないといけないじゃないですか。
It's a little scary to have so much money by yourself...
BirthdayJAPAN：
Managing personal finances is difficult.
By the way, among Thai fans, is it common to collect money through crowdfunding and put out promotional advertisements?
Big bear Napa Sacon：
That's right. There are some people who submit individually, but I feel like there are more people who submit together.
There are not many crowdfunding services in Thailand, so I think everyone is raising money by themselves.
BirthdayDoes JAPAN support English?
Big bear Napa Sacon：
質問なのですが、事務所に広告許諾の申請をする時、英語で対応してもらうことはできますか？
BirthdayJAPAN：
Yes, we also support English!
Big bear Napa Sacon：
That's right!
If you want to carry out promotional advertising, you will need to send an email to the BUS company, so I was wondering if they would be able to respond in English.
BirthdayJAPAN：
LINEも英語でお問い合わせいただければ、英語担当が対応するようになっています！
We also have Korean and Chinese speakers, so please feel free to contact us in your preferred language.
Even overseas fans can rest assured! LINE compatible x speedy replies to smoothly run push ads
BirthdayJAPAN：
Did you have any concerns when implementing Oshii advertising for the first time?
Big bear Napa Sacon：
I was most worried about communicating in Japanese.
I'm a foreigner, so I was worried that my Japanese would be strange and that I wouldn't be able to understand it properly.
But there were no problems at all and I was able to finish it safely!
BirthdayJAPAN：
Is there a reason why you decided to hire our company?
Big bear Napa Sacon：
Being able to communicate via LINE was a big plus.
The fact that I often saw posts on X (old Twitter) was also a deciding factor.I thought, ``I see this often!''
Then, when I asked them to do ad track advertising for 2024, I felt they were easy to talk to, so I asked them again this time.
BirthdayJAPAN：
actuallyBirthdayIf you were to rate your level of satisfaction with the service after using JAPAN, on a scale of 10 to 10, how many points would you give?
Big bear Napa Sacon：
That's 10 points!
BirthdayJAPAN：
Thank you! Is there anything in particular that you think was good?
Big bear Napa Sacon：
The best thing was that communication on LINE was quick.
I received a reply right away, so I was able to consult with confidence.
BirthdayJAPAN：
So the speed of response was important.
Big bear Napa Sacon：
Yes, it was really big.
It was also helpful that when I sent videos to upload, if there were any problems, they would contact me right away.
I felt very at ease because they explained things to me properly and took care of me.
BirthdayJAPAN：
In the future, for birthdays, events, etc.BirthdayWould you like to try using JAPAN?
Big bear Napa Sacon：
Yes! This December will be the 2nd anniversary of BUS and the members' birthdays, so I would like to ask for help at that time as well.
Summary
This project, which started with a passionate desire to spread BUS in Japan, solicited support through crowdfunding and painted the streets of Tokyo and Chiba in the color of BUS.🌟
All of the recommended advertisements that bring out the charm of the members to the maximum are of overwhelming quality!
There were many things that made me stop and look at them.🎶
In the interview, we talked about the worries and hurdles foreign fans face when advertising their favorites in Japan.BirthdayWe heard a lot of real voices, including the reason why they chose JAPAN.📣
I would like to run a promotional advertisement in Japan! I would be happy if this information would be helpful to all the fans.😊
BirthdayLeave it to JAPAN!
Read this article
“I also recommend advertising® (BirthdayI want to run an advertisement/support advertisement! ”
Isn't there a lot of people who thought so?✨
On the other hand, “But,Some people may feel that Oshii Advertising® seems difficult...'' or ``I'm worried about the procedure...''
In such a case, pleaseBirthdayPlease contact JAPAN!
BirthdayWhen you register for JAPAN's official LINE,Auto-response chat will quickly answer any questions you may have regarding Oshii Advertising®!
Additionally, you can chat with our staff or consult over the phone, so even first-time users can use our service with confidence.📞
Consultation about Oshi Advertising® → media arrangement → design production → post-posting report can all be completed with just LINE, so feel free to add us as a friend!
★BirthdayJAPAN SNS information★
BirthdayJAPAN delivers the latest information on "X (formerly Twitter)," "Instagram," "TikTok," and "YouTube."♪
In addition to information about Oshii Ads®, we also constantly send out trends related to actors, idols, VTubers, YouTubers, athletes, and information on advantageous campaigns.📱✨
Please follow us and check the latest information.
X (@birthday_ad_jp)
「BirthdayI want to check the information about JAPAN as soon as possible! ”, please follow X (old Twitter)!
In X,
- in progressOshi Advertisement® announcement
- Publication of Oshi Advertising® example photos and videos
- Distribution of blog articles about actors, idols, VTubers, YouTubers, and athletes
- Notice of advantageous campaigns
etc.,BirthdayWe deliver the latest information on JAPAN as soon as possible.
#advertisement If you give it out #BirthdayJAPAN🤗💖
— BirthdayJAPAN (@birthday_ad_jp) September 12, 2025
Dedicated personnel such as idols, actors, YouTubers, VTubers, e-sports players, etc. will help you spread the word!
Acceptance rate 95%! Started acting on behalf of companies to apply for permission.📷✨
Also open on Saturdays, Sundays, and holidays! We will respond to your LINE inquiry within 1 business day.♪
BirthdayClick here for JAPAN's past achievements🔽… pic.twitter.com/I7uAhioBdp
Instagram (@birthday.ad.jp)
On Instagram, we are introducing examples of Oshii Advertising® that have been implemented!
For those who are thinking, ``I want to try it myself,'' there are many posts that will surely be helpful!
If you save posts that interest you, you can conveniently refer back to them at any time.
Please follow us and use it for your daily promotion.
TikTok (@birthday.ad.jp)
「I want to quickly see examples of Oshii Advertising® in my free time! ”, we recommend following us on TikTok!
You can view it in your spare time, such as while getting ready in the morning or commuting to work.♪
@birthday.ad.jp 🤍Our customer's #favorite advertisement certification shot📸🤍 #SKE48 #Makiko Saito uploaded a photo with #support advertisement😊💕 Source: https://x.com/saitomakiko_628/status/1876490520002011527
♬ Original song - BirthdayJAPAN
YouTube (@birthday_ad_jp)
Oshii Ad® examples are also being distributed on YouTube!
Please watch the short video to see the advertisements that interest you.
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