Popular advertising project inspired by fandom/fanbase &BirthdayIntroducing all the events!

Fandoms and fanbases are established for K-POP idols and artists even before their debut, and fans enthusiastically support their activities.☝️🙄

In addition to disseminating information on a daily basis, voting on music programs, and asking people to play videos, fandoms support their fans through a variety of other activities, and their influence is tremendous🧸🫧

In this article, we will discuss the projects devised by the fandom andBirthdayIntroducing items that were popular at the event.✨🤗

“I would like to express my gratitude to my pushers who are always working hard.”

“I want to know about projects implemented in other fandoms.”

If so, please refer to this article and consider planning a project to enliven Oshii's activities.💡

Also,Our company has received many requests for Oshi advertisements® from fans who support Oshi.🎀🫰

In the second half of the article“I’m interested in Oshii Advertising®︎, but I don’t know how to put it out.」「I feel anxious about the cost.”Recommended for those whoBirthdayWe will also introduce “Kurafan”🙌🤗

If you are interested in Oshi Advertising®︎, please register as a friend on LINE and feel free to contact us ^^!

A thorough explanation of “fandom/fanbase”!

When you support K-POP artists, don't you often hear the words "fandom" and "fanbase"? 🫧☝️

Fandom is a community of passionate fans of celebrities.Its influence is tremendous and it is now connected to the brand value of idols and artists🧸💓

In Japan, JO1 and INI fandoms are very active🥹

“Spread the goodness of Oshi”Of course,Information dissemination and event planningI'm grateful because it makes pushing activities meaningful for the current fans as well.

First, let's review the activities of the fandom/fanbase.😆💋

What is "fandom/fanbase"?

What is fandom?

A word that combines "fan (= enthusiast)" + "dom (= territory or sphere of influence)".

``An enthusiastic fan group of artists, idols, athletes, etc.''It means💞😘

It is also sometimes called a fan base, with the same meaning as fandom.👀✨

In particular, the K-POP idol world is characterized by a strong bond among fans, who share information about new songs, concerts, etc.

In addition to music, we fully support idols' activities and play a role in boosting the success of idols.💡

Many fandoms are free to join, and members interact more frequently than fan clubs, so they make full use of SNS to boost fan activity.🎀🥹

“I want to create my own fandom.”

“I want to spread my fandom on SNS.”

For those who say,"The path to managing a fandom! We'll teach you how to become an administrator, how to manage it, and how to create buzz on SNS!"Check it out 🫰🥰

What does your fandom/fanbase do?

The fandom supports Oshi to win first place on a music show or debut on a survival audition show.I am doing😋💕

The main activities are as follows☝️

I will briefly introduce what we do specifically.🎀✨

Daily information collection & dissemination

K-POP is updated with new content at a dizzying speed.So,Fans cooperate so they don't miss out on recommended informationWe are together💡💞

If you have multiple favorites and their comebacks overlap, it will be difficult.

In addition, artists use SNS such as X and Instagram to regularly share their daily lives and behind-the-scenes information.💓☝️

The fandom spreads the information, sends messages of support, and deepens interactions.😋✨

Promotion of voting activities

For music programs and other situations where voting is required, we use SNS to encourage voting and streaming playback🪄🤗

There are many fandoms who think, ``I want to contribute to my favorite people who are always working hard!'' or ``I want to aim for first place on a music program.''💋🎙️

If you have formed a fandom of an artist who has not yet debuted and would like to work hard on voting activities, please refer to the article below.💓🥰

Event held

The fandom isBirthday, debut commemoration, comeback timingAccording toPlanning events to get fans excitedIt will be held🫶📣

Although the content is different, there are many fandoms that come up with interesting projects.✨🥹

Later on, we will introduce popular projects devised by fandoms/fanbases, so please check them out.💓🫧

Support for audition programs

In recent years, there has been an increase in the number of K-POP and J-POP groups forming groups by appearing on survival audition programs and selecting members based on the number of votes.💕

We not only look at their talent in singing, dancing, and stardom, but also by observing their humanity and growth process, and we develop a "favorite" for them, and even before their debut, we form a fandom and carry out public relations activities.🎀😆

Perhaps the best part of fandom activities is being able to feel like ``the idols we helped debut''🫰

comeback support

In South Korea, the period of activity after the release of a new song is called the "comeback period," and fandoms use social networking sites to call for votes and video playbacks so that their favorites can win first place on music programs.👀💞

Fandom has a huge influence on everything from single and album sales to concert excitement.📣😘

Implementation of recommended advertising

One way to express your gratitude and supportAs,Favorite advertisement (Birthday/support advertising) planning and implementationcan be mentioned🐻🏆

"Thank you for being born.🎂」

“Thank you for being an artist and making us happy.”

There are many people who plan to give form to these thoughts.💕

When a fandom plans a project, they choose the crowdfunding format, cooperate with fans who support them with the same feelings, and sometimes carry out large promotional advertisements.💡🤗

There are also other examples of large-scale promotional advertising, such as holding Capho events and placing advertisements in New York's Times Square.💋🫧

Introducing popular projects devised by fandom/fanbase!

Source

In addition to encouraging people to vote and watch videos, fandoms also come up with plans such as promotional advertisements to deepen the bonds between fans.💕

This time, we would like to introduce some of the projects that we have supported.🎀🧸

If you are wondering what kind of project to implement next, please refer to this page.✨

[MOAJP] National Vision Jack

Source

MOAJP is from TOMORROW X TOGETHER.BirthdayThis is a fandom that plans advertisements.💞📣

The person who runs the fandom is Subinpen, and he prepares advertisements for all members every year.🙌📢

In 2023BirthdaySoobin through ClafanBirthdayA vision advertisement was carried out and aired on street visions in all 6 locations in Japan.🙄💓

X and YouTube have no previousBirthdayThe advertising video has been uploaded, so please check it out 🫶

🐻 #beomgyu #BirthdayAdvertisement 🐻#TOMORROW_X_TOGETHERCelebrating Beomgyu's birthday,@moajpad Mr. #Birthday Advertisement will be carried out🎂🌟

🗓️ 3/13
📍 See image for broadcast location and time

We would like to inform you that the broadcast schedule has been decided⏰💓
Everyone please come and visit us.☺️❣️ pic.twitter.com/qx97lUC0YX

— BirthdayJAPAN (@birthday_ad_jp) March 11, 2024

If you want to know more about MOAJP, please check the special article 🫧

TXTBirthdayInterview with the operator of the advertising planning account "MOAJP"!BirthdayI asked him about the project and his thoughts on Soobin.♪ 

[MASHIRO JAPAN] Orange board

MASHIRO JAPAN is the Japanese fanbase of Mashiro, a former Kep1er and current Japanese member of MADEIN.🙌💕

Before his debut, on his birthday in 2021, he will collaborate with the global fan base "MASHIRO WORLDWIDE SUPPORT PROJECT" to appear in Times Square, NY.BirthdayIt became a hot topic when it was advertised🙄🔥

MASHIRO JAPAN has come up with unique projects such as "Mystery Solving Event", "Ticket Ranking", and "1,000 Yen Relay"🫧

Among them, the one that showed the most excitement in the past was the “Orange Board” held in 2022.BirthdayIt's an advertisement🎂😆

The Orange Board is a large board installed on Orange Road outside the ticket gates of Tobu Ikebukuro Station.BirthdayAds are rare📢

Many Mashiro fans came from rural areas to see the advertisement, and the project strengthened the bond among fans through pushing.😘🫰

·꒰ঌ Extra-large maihaku descends on Ikebukuro ໒꒱· ゚

🗓12/12(mon)～12/18(sun)
📍Tobu Ikebukuro Station Orange BoardBirthdayAdvertisement appears✨#7Days where Marshmallow Maishiro descends Please upload your photo with🍊

Please check the notes 🫶#Kep1er #케플러 #MASHIRO #마시로 #Maihaku Sakamoto #HappyMASHIROday pic.twitter.com/YPOdUNwz8b

— MASHIRO JAPAN (@MWWSP_JAPAN) December 11, 2022

If you want to know more about MASHIRO JAPAN, please check out the special article.✨☝️

Covered Kep1er Mashiro's Japanese FB "MASHIRO JAPAN"! From how to use SNSBirthdayThe story behind the project♪ 

[RatatatLUNÉBirthdayPlanning] UHA Mikakuto

Source

&TEAM's HARUA and TAKIBirthdayWe would like to introduce an example of an event held inside the UHA Mikakuto building.🎂🫧

As you may know, UHA Mikakuto is a confectionery company that sells candies, gummies, etc.🍬🍫

BirthdayIn JAPAN, you can advertise at "UHA PARK & CAFE" located in the entrance space of UHA Mikakuto Osaka Head Office 🧸✨

Being able to run an advertisement in a company where Oshi is the image character has a great impact.🎀😘

💖 #andTEAM #HARUA #TAKI #BirthdayClafan 💖

Happy birthday to Harua-san and Taki-san,@RatatatLUNE is looking for supporters on Kurafan.🐺❣️

In this project, advertisements will be carried out using projection mapping inside the UHA Mikakuto Kan.☺️⭐️

Recruitment period is until 4/18🧸❤️‍🔥

For details, please see the page below.👇🌟… pic.twitter.com/12d4Sh9Qrk

— BirthdayJAPAN (@birthday_ad_jp) March 19, 2024

For those who would like to know more about UHA Mikakuto's push advertising, this article introduces examples.☝️

Place your favorite advertisement inside UHA Mikakutokan! Introducing examples of costs/target artists/&TEAM! 

In addition, the &TEAM fandom is very active, so if you are interested, please check out the special article.☝️😆

[n.SSign 50up Presents] Times Square

Source

To commemorate the 1st anniversary of the formation of n.SSign, several volunteers who made the Times Square advertisement a success have reunited to release an advertisement for the 1st anniversary of their debut🫰💕

The Times Square advertisement became a hot topic not only on COSMO (n.SSign's fan name: Cosmo) but also on Korean media 🫧😆

“I want him to stand on an even bigger stage.”

“I want people all over the world to know about n.SSign.”

The fandom planned this project with this idea in mind, and the project was a great success, exceeding the target amount!💋🤗

I'm sure the fans' love for Oshi has reached his heart.🙌💞

times square advertising💖

Photographed by a local person✨
This is what it looks like from a different angle

I want people all over the world to see it💕💕 pic.twitter.com/Qa7WBuYrqa

— n.SSign 50up Presents (@nSSign50up) August 10, 2024

[LUNÉ Billboard] &TEAM fan base joint project

Source

The Japanese fanbases of each member of &TEAM jointly conducted a celebratory advertising project to commemorate their 2nd anniversary.☝️💓

This is a project filled with love from LUNÉ (&TEAM's fan name: Rene) to &TEAM, who are always looking up and working hard, saying ``Congratulations'' and ``Let's be together forever.''💋😘

The appeal of this is that when fandoms and fanbases that normally work separately collaborate with each other, they can take on the challenge of larger-scale endorsement advertisements🫶🤩

⭐️ #andTEAM Case study⭐️
[Media name] Cross Shinjuku Vision/Altavision
[Period] 2024/9/3#advertisement #support advertisement #BirthdayAdvertisement#BirthdayJAPAN #Otakatsu #Oshikatsu#KPOP #BirthdayClafan #Birthdayevent #Korea pic.twitter.com/rZetKaMAwI

— BirthdayJAPAN (@birthday_ad_jp) November 15, 2024

⭐️ #andTEAM Case study⭐️
[Media name] Shinjuku Unica Vision
[Period] 2024/9/3#advertisement #support advertisement #BirthdayAdvertisement#BirthdayJAPAN #Otakatsu #Oshikatsu#KPOP #BirthdayClafan #Birthdayevent #Korea pic.twitter.com/6CxPsQJeRP

— BirthdayJAPAN (@birthday_ad_jp) November 15, 2024

[INI Rito Ikezaki FANDOM] Ikebukuro Parco Jack

Source

Ikebukuro PARCO Jack Plan, which is very popular every time, is a limited time campaign, and INI (INI) Rito Ikezaki'sBirthdayRIHITO_Fandom used it at an event.🙌😆

Ikebukuro PARCO Jack Plan is attractive to fans as idols themselves come and upload authentication shots.BirthdayIt has become an event☝️💓

Starting in 2024, it will be possible to add a ``genic space'' and ``beer garden'' where you can take purikura photos with original Oshi frames.😘

🌟Ikebukuro Parco Jack 4th edition🌟#INI #Rito Ikezaki wishing you a happy birthday@RIHITO_Fandom Mr. Ikebukuro Parco was hijacked.☺️

🗓8/24~8/30
📍Ikebukuro Parco
(Exterior Wall Vision/P-WALL/Step Gallery/Capho Event)

You will be overwhelmed by all the powerful support advertisements.💖@parco_ikebukuro pic.twitter.com/LgtahVuhZ1

— BirthdayJAPAN (@birthday_ad_jp) September 6, 2022

In addition, each member of INI's fandom is actively active, and they cooperate with our fandom interviews 🫶🫧

If you are interested, please check out the special article 🧸💡

Favorite advertisement (Birthday/ Support advertisement) and support your favorite!

One of the Oshikatsu that originated in Korea is "Oshi advertising".BirthdayThere is a support method called ``/support advertisement)''.✨

Favorite advertisements are advertisements that fans voluntarily run to coincide with their favorites' birthdays and anniversaries.📢

Our company has a long track record of advertising, and we have a support system in place that allows first-time users to take on the challenge with confidence.🙌😍

If you use the crowdfunding format, you can carry out larger-scale promotional advertising, so our companyBirthdayWe will also introduce the Kurafan service.🎶🎤

Favorite advertisement (Birthday/support advertisement)?

 

Oshii advertisements are advertisements that fans voluntarily run to coincide with their favorites' birthdays and anniversaries.📣

You can post advertisements in a variety of places, including city visions and station premises!

「I want to support the push!」

「I want to celebrate my favorite birthday or anniversary!」

Fans from all over the world with this idea are voluntarily placing advertisements for non-commercial purposes.😊

Our favorite genres are not limited to Korean idols and actors, but also include YouTubers, VTubers, anime characters, and many other genres.✨

If you're thinking, "Maybe I'd like to run a promotional ad?",Favorite advertisement (Birthday/support advertisement) Useful articlesWe introduce the types of advertising media and advantageous sets, so please take a look.🎶

[Must-see for beginners] Explaining recommended advertising from the beginning!Birthday/What is the meaning, type, and cost of support advertising?

[Easy even for beginners] Highly recommended recommended advertisements for beginners (BirthdayIntroducing advertising)! We will also provide you with a list of how to advertise, costs, and media.♪ 

Financial concerns areBirthdaySolved with "Clafan"!

"I'd like to run a promotional ad, but I'm worried about the cost and it seems like a lot of preparation..."

Isn't there some people who have this problem?😢

For such people, we recommend the crowdfunding service specializing in push advertising.BirthdayIt's "Kurafan"🌟

BirthdayKurafan is a service where individuals plan endorsement advertisements for their favorite idols and YouTubers, and people who agree with their ideas pool their support money to realize the endorsement advertisements.✨

In general, there are five issues when planning a push advertisement.😥

However,BirthdayBy using Clafan, you can solve these problems💡

We provide support that allows even beginners to challenge Kurafan with peace of mind, and there are five benefits to using it:🙌🤗

We will launch a project together with the planner and support you with advertising arrangements, payment management, delivery management, etc. 🥰

In the unlikely event that the target amount is not reached, there will be no fees and a full refund will be given to supporters, so don't worry.

Advertising media handled by our companyMore than 500 piecesYou can place recommended advertisements in advertising media around the world, such as Japan, Korea, China, America, France, etc.📺👀

BirthdayIf you have any concerns about Kurafan, please feel free to contact us as we offer free chat and phone consultations on the official LINE!

Summary

This time, we will introduce various projects devised by the fandom.BirthdayWe introduced the event💓

Fandom refers to a dedicated fan community, and now it has become a part of the brand value of idols and artists.🙌😆

Compared to fan clubs, we interact more frequently and make full use of SNS to increase support and deepen the bonds between fans 🫧🧸

If you would like to carry out the project or large-scale promotional advertising that we introduced, please refer to this article.💡📢

BirthdayLeave it to JAPAN!

After reading this article, I thought, ``Oshi advertising (Birthday/I want to run a support advertisement)! Many people may have felt that💞😊

「I don't have the courage to advertise...」「Isn't the procedure difficult?” If you are worried, please tryBirthdayPlease feel free to contact JAPAN ^^

BirthdayWhen you register for JAPAN's official LINE,Auto-response chat will solve your problems regarding support advertisements!

You can feel safe by chatting with our staff or by phone.♪

From consultation to media arrangement to design production to advertising implementation reportYou can complete it with just LINE!

First of all, please try registering as a LINE friend ^^

★BirthdayJAPAN SNS information★

BirthdayIn JAPAN, “X」「Instagram」「TikTokWe are also distributing SNS on ``♪

Birthday/Not only information on support advertisements, but also information on actors and idols, and great deals, so please be sure to follow us ^^

X (@birthday_ad_jp)

「BirthdayI want to get information about JAPAN as soon as possible!”, please follow X♪

Make dreams come true...! #crowdfunding Thorough explanation of the mechanism from the beginning 🫡

We will introduce 5 recommended crowdfunding sites based on our track record.❤️

Birthday/Our company specializing in support advertising #BirthdayClafan Don't miss out on✍️https://t.co/ze37sUzoWx

— BirthdayJAPAN (@birthday_ad_jp) October 9, 2024

In X, theBirthday/We will quickly send you information about support advertisements and blogs about idols, actors, etc. that we update every week ^^

We also distribute campaign information, so don't miss it!

Instagram (@birthday.ad.jp)

「I want to get information in an easy-to-understand manner with images!”, please follow us on Instagram!

View this post on Instagram

A post shared by BirthdayAdvertising Agency JAPAN｜SAJ (@birthday.ad.jp)

On Instagram, we provide easy-to-understand images of key points from blogs about actors and idols that we publish every week.♪

carried outBirthday/ We also introduce support advertisements, so if you are considering it, please refer to it!

You can "save" your favorite posts and revisit them anytime ^^

TikTok (@birthday.ad.jp)

「Focus on saving time! I want to get information quickly through videos!”, we recommend following you on TikTok♪

@birthday.ad.jp This is our thoughts on our promotion.😄I'm looking forward to connecting with everyone who has the same thoughts!#Oshikatsu #KPOP #Otakatsu #BirthdayAdvertisement #Birthdayadvertising agency japan #Korea #Japan #Korea information ♬ POP! - NAYEON

On TikTok,Birthday/We explain information about support advertisements and blog information in an easy-to-understand manner with videos ^^

It's a short video, so you can watch it in your morning time.♪

We plan to continue disseminating various information through SNS!

Please follow us so you don't miss out on the latest information ^^