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Nov 28, 2023

Explaining Vtubers from scratch! What is the difference between them and YouTubers and why they are popular? Don't miss out on the Vtubers that are popular in 2024!

Vtuberを1から解説!YouTuberとの違いや人気のワケは?2024年注目のVtuberもお見逃しなく!

Recently I've heard the word "Vtuber"

「What do Vtubers do after all?」

「Why are Vtubers so popular?」

「What kind of Vtubers are attracting attention?」

You may have thought so.

This time,Introducing everything from basic knowledge about Vtubers to popular VtubersI'll do it.

If you read this article, you're sure to be swamped up by the charm of Vtubers! !

and,We recommend support ads for those who think, "I want to support my idol!"

If you are interested in supporting advertising, please feel free to contact us.

We offer free consultations via LINE, so please register as a friend first!

 

table of contents

 

  1. What is a Vtuber?
    1. What kind of person is a Vtuber?
    2. What do Vtubers do?
    3. What is the difference between YouTubers and Vtubers?
  2. Why is it popular? The number of fans who are getting bored of Vtubers is increasing rapidly!
  3. Introducing the most popular Vtubers in 2024!
    1. Usada Pekora
    2. Natori Sana
    3. Ama
    4. Nagino Mashiro
  4. summary
  5. BirthdayLeave it to advertising agency JAPAN!
  6. ★BirthdayAdvertising Agency JAPAN SNS information★

 

What is a Vtuber?

What is a Vtuber in the first place?

Here we will explain the definition of a Vtuber.

What kind of person is a Vtuber?

Source

A Vtuber (Virtial YouTuber) is someone who uses 2D/3D digital avatars to post videos and stream live.

The Vtuber culture was sparked by Kizuna Ai, who debuted in 2016.

At the time, it attracted attention as a new entity, not just ordinary YouTubers, animations, or Vocaloids.

moreover,In 2017, new Vtubers were born one after another, and the Vtuber market rapidly expanded.

Video from Kizuna Ai's debut ↓

 

The market size of Vtubers is expected to reach approximately 14.4 billion yen in 2020, and is expected to reach approximately 85 billion yen in 2023. (As of 2022)

In this way, Vtubers are attracting attention as unprecedented figures who operate virtually.

(Reference: Yano Economic Research Institute, a market research companyhttps://www.yano.co.jp/press-release/show/press_id/3304)

What do Vtubers do?

Source

Vtubers' main activities are video submissions and live streaming.

  • Video submission
  • Live streaming

Many of the video genres include game commentary, chat, how-to, songs, product introductions, and collaboration streaming with other Vtubers.

In addition, live streaming is very popular because you can interact with fans in real time.

The name "virtual YouTuber" may give you a strong image of him working on YouTube.

However, in recent years,The number of Vtubers is increasingly using TikTok, Twich, Niconico, SHOWROOM, and TwitCasting.

Additionally, although the scope of activity varies depending on the Vtuber, some people are engaged in the following activities:

  • SNS posts
  • Fan community management
  • Voice sales
  • Goods sales
  • Event appearances

Fan Community is a paid membership service for fans. By becoming a member, you can receive services such as limited benefits.

There are also Vtubers who will appear at events.

Fans gather in real venues, and live music and talk shows are held.

Hoshimachi Suisei's live event held in the United States↓

#hololiveMeet #AnimeNYC2023
Thank you guys! ☄️
It was a very enjoyable show😊✨
The penlights were so beautiful!
See you again👋

It was a very fun live show!
Let's meet again somewhere✨ pic.twitter.com/ksg5UEcolt

— Hoshimachi Suisei☄️Hololive 0th generation student (@suisei_hosimati) November 18, 2023

In this way, Vtubers are active not only in the internet, but also in real life!

What is the difference between YouTubers and Vtubers?

Source

The biggest difference between YouTubers and Vtubers is the performers of the video.

YouTubers feature real people and animals (pets).

Meanwhile, Vtubers will feature 2D/3D characters.

The content of the video also differs depending on the performers being 2D/3D.

YouTubers often post travel, makeup and cooking videos.

However, for Vtubers, content that uses such real material is often avoided.

That said, in recent years, animation technologies such as motion capture (※1) and Live 2D (※2) have been developed.

Therefore,It seems that the difference between content between YouTubers and Vtubers is becoming less common.

*1 Motion Capture: A technique to capture human movements and reflect them on characters

*2 Live 2D: Techniques for moving 2D illustrations in three dimensions

Why is it popular? The number of fans who are getting bored of Vtubers is increasing rapidly!

Source

Why did VTubers become so popular and popular?

Here we will explain the appeal of the following Vtubers:

  • Close to the fans
  • The content is interesting
  • Easy to support

We'll explain each of them!

Close to the fans

The appeal of Vtubers is that they are close to their fans.

Many Vtubers do live streaming. Therefore, Vtubers will answer comments and questions from fans in real time.

Also, if you are a Vtuber who uses social media, you may be able to react to fans' tweets.

In this way, Vtubers can feel a sense of affinity despite their virtual appearance!

Interesting personality and content

One of the attractions of Vtubers is his personality and the fun of his content.

Vtubers have a personality not only in appearance, but also in personality.

As a result, many fans are attracted to the gap between their appearance and personality and the words and actions they say and do within the content.

Easy to support

Vtubers are also attractive because they can be easily supported.

During live streaming of Vtubers, fans can make "super chats (donations)."

You can start with a small amount at any time during the live show.

Therefore,You can easily express your support.

If my favorite person responds to the super chat I throw, I can't help but get bogged down!

Introducing the most popular Vtubers in 2024!

Vtubers have already debuted more than 20,000 people, so some people may find it "too many, they don't really understand."

Here,Here are four Vtubers you'll want to pay attention to in 2024!

  • Usada Pekora
  • Natori Sana
  • Ama
  • Nagino Mashiro

If you're interested in a Vtuber, be sure to check out the video too! !

Usada Pekora

Source

Usada Pekora debuted in 2019 and is a Vtuber affiliated with the major agency Hololive Production.

Usada Pekora streams live on YouTube almost every day.

For fans, it's great that the broadcasts are so frequent!

Also,Her cute appearance and her talking skills are also why she is so popular.

The video below is a clip of Pekora's radical remarks.

Take a look at the difference between it and appearance!

 

Pekora is already gaining popularity, but we are looking forward to her future activities!

Youtube:https://www.youtube.com/@usadapekora

Natori Sana

Source 

Natori Sana is also a Vtuber who is currently attracting attention!

Many popular Vtubers belong to major agencies,Natori Sana works on her own.

It boasts over 350,000 subscribers on YouTube, making it so popular that you wouldn't think it was an individual. 

 

Sana, who has a cheerful and energetic personality, is encouraging many fans.

On the other hand, the ominous videos that are posted occasionally have become a hot topic, saying, "I wonder if Natori Sana has a dark side."

 

Natori Sana's unique atmosphere will continue to attract many fans in the future.

Youtube:https://www.youtube.com/@sana_natori

Ama

Source

Kano is a male Vtuber affiliated with the major Vtuber agency Nijisanji.

He is actively working with over 1.2 million subscribers on YouTube and over 3,000 videos posted.

Kano has a wide range of connections and collaborates with a variety of Vtubers, singers and voice actors.

Also,Kano's charm is her gentle singing voice.

Music videos such as "I tried singing" and original songs are gaining popularity.

In 2018, he formed the unit "ChroNoiR" with popular Vtuber Kuzuha, and is active in music.

 

In this way, Kano's personality and singing voice that everyone loves will continue to gain popularity in the future.

Youtube:https://www.youtube.com/c/KanaeChannel

Nagino Mashiro

Source

Nagino Mashiro is a female Vtuber who works on an individual basis.

Although they only debuted in 2022, the number of YouTube subscribers has exceeded 50,000 in one year.

Mashiro's charm lies in her transparent singing voice and visuals!

The singing voices from live streams and original music videos are gaining great popularity.

Also, when she first debuted, her natural movements and cute costumes became a hot topic!

 

Nagino Mashiro's activities in 2024 are likely to attract attention!

Youtube:https://www.youtube.com/@naginomashiro/featured

summary

This time, we introduced the definition, appeal, and recommended Vtubers.

Vtubers are virtual, yet have a human touch. Therefore, they are unlike any other idols and anime characters, and are unprecedented.

Why not find a Vtuber that suits you and give it a try?

Leave it to Senil JAPAN!

Senil JAPAN logo

Looking at the example I introduced this time, I also said, "I tooBirthdayI want to post an ad! I'm sure many people have felt this way.♪

If you are worried about "I don't have the courage to post an ad..." or "Is the procedure not difficult?", pleaseBirthdayPlease feel free to consult with JAPAN ^^

Register Senil JAPAN's official LINE to seeAuto-answer chat will solve your concerns about support ads!

Senil JAPAN LINE

You can chat with staff as well as by phone, so you can feel safe.♪

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First of all, please try registering as a LINE friend ^^

 

★SNS information for Senil JAPAN★

At Senil JAPAN, "Twitter」「Instagram」「TikTokWe also provide social media streaming on "♪

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Twitter (@birthday_ad_jp)

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Make your dreams come true...! #Crowdfunding A thorough explanation of how it works from the beginning 🫡

Based on our track record, we will introduce 5 recommended crowdfunding sites.❤️

Birthday/Our specialised in supporting advertising #BirthdayCrafan Don't miss out on the following✍️https://t.co/ze37sUzoWx

— BirthdayAdvertising Agency JAPAN (@birthday_ad_jp) February 15, 2023

On Twitter, it's currently being heldBirthday/We will deliver the latest updates of support ads and information about blogs such as idols and actors that our company updates every week^^

We also provide information about the campaign, so don't miss out!

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View this post on Instagram

A post shared by BirthdayAdvertising Agency JAPAN | SAJ (@birthday.ad.jp)

Instagram delivers easy-to-understand images of the key points of actors and idols' blogs that we broadcast every week.♪

It was implementedBirthday/We also introduce support ads, so please refer to them if you are considering this!

You can always re-view your favorite posts by "saving" them ^^

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@birthday.ad.jp It's our thoughts on our favourite activities😄I look forward to being able to connect with everyone who shares the same feelings!#Favourite activities #KPOP #Otaku #Birthdayadvertisement #BirthdayAdvertising Agency Japan #South Korea #Japan #Korea information ♬ POP! - NAYEON

On TikTok,Birthday/We provide easy-to-understand explanations of information about support ads and blog information in videos ^^

It's a short video so you can watch it in a short time in the morning.♪

We plan to continue to provide a variety of information through social media!

Please follow us so that you don't miss out on the latest information ^^

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