Compare by number of users and success rate! Introducing 5 recommended crowdfunding sites!Birthday/There is also a crowdfund site specializing in supporting advertising!

"Crowdfunding" has recently come to be used in various situations.

Everyone,crowdfundingHave you ever been a supporter or an initiator?

What is crowdfunding?By broadcasting your activities and dreams through the Internet, you can raise funds from people who sympathize with your thoughts and those who want to support your activities!

Nowadays, we not only raise funds, but also sell and promote products and services, create fans, open businesses, test marketing, etc.It is used for various purposes♪

As a result of this, the number of companies offering crowdfunding services is increasing!

Therefore, some people may be worried about which service they should use.

Therefore, this time, we will introduce recommended crowdfunding sites by comparing them from various perspectives such as number of users and success rate.♪

Also, one of my favorite activities recently is “Support/BirthdayWe will also introduce our crowdfunding service that specializes in advertising!

Please refer to it ^ ^

What is crowdfunding?

Crowdfunding is a coined word that combines the words crowd and funding.

By broadcasting your activities and dreams through the Internet, you can raise funds from people who sympathize with your thoughts and those who want to support your activities!

Generally, people who want to raise funds to create a projectdrafter、And the person who funds the originatorSupporterIt is called.

Proposers start their projects by posting their ideas and services on crowdfunding sites.♪

Supporters find their favorite projects and provide funds to the creators through the site!

Crowdfunding is mainly divided into three types: purchase type, donation type, and financial type.

From here, we will introduce the three types in detail!

Purchase type

Purchase-type crowdfunding is a type of crowdfunding in which supporters donate money and receive products, goods, services, etc. in return!

Most of the crowdfunding methods that are popular in Japan are purchase-type crowdfunding.♪

By becoming a purchase-type crowdfunding supporter, I would be happy if you could receive something that will last a lifetime, and I think it will be easier to remember (^O^)

The purchasing system is as follows!

drafter... Selling "returns" such as goods, services, experiences, rights, etc. There are a wide variety of actors involved, including individuals, companies, and voluntary organizations.

Supporter...You can receive various returns in return for your support. Even if there is no consideration for the return, you can create a connection with the implementer and gain various support experiences.

Donation type

Donation-based crowdfunding is a type of crowdfunding in which supporters donate money!

Donation-based projects generally do not generate return gifts, and the return is activity reports, etc.

You can experience a special sense of accomplishment as you can contribute to society in various ways.♪

The donation type mechanism is as follows!

drafter・・・ It can be used by organizations that carry out public interest activities, and the support they collect can be received as "donations." Returns can only be set for items without consideration. *Please inquire as to whether the support you have collected can be treated as "donations."

Supporter... If the recipient is an organization that is eligible for a donation deduction and the support is provided in return for no consideration, the organization can receive tax benefits for donations.

financial type

Financial type refers to crowdfunding where backers (investors) receive returns in the form of money or stocks!

Among them,

Supporter (Investor)"Lending type" where the site lends the capital invested by the company to the company,

``Fund type'', which solicits investment from individual investors for a specific project;

There are three types of ``stock type'' that allow you to receive shares of unlisted companies as a return.

The financial structure is as follows!

Supporter (Investor)...By acquiring company stock, you can expect future price increases, and you may be able to receive dividends and distributions of fund management profits.

Compare crowdfunding sites! Introducing 5 recommended sites♪

From here, we will introduce 5 particularly recommended sites among the regular crowdfunding sites!

If you are wondering which crowdfunding method to use, please refer to it.♪

CAMPFIRE (purchase type)

https://images.app.goo.gl/3v9DD3jV1N776dhJ7

``CAMPFIRE'' boasts the No. 1 track record for annual crowdfunding support in Japan

It is said to be the largest crowdfunding service in Japan, and since its launch, more than 71,000 projects have been launched.

Over 8.8 million supporters have provided support totaling over 67 billion yen!

Like that,CAMPFIRE has three main features.

The first isAnyone can take on the challenge, regardless of genre or size.That's what it means!

CAMPFIRE's crowdfunding isCreating a page is just a combination of text and images.

Even without knowledgeAnyone can easily create a page.♪

The second isPossible to publish as soon as the same dayThat's it!

The screening process before a project is released is limited to the bare minimum, so you can easily and quickly collect the money you need to realize the challenges and ideas you want to try.♪

The third one isDedicated staff will be assigned to the projectThat's what it means!

Therefore, anyone can try crowdfunding with confidence (^O^)

Finally, we will introduce crowdfunding examples of CAMPFIRE that have been achieved so far.♪ 

Makuake (purchase type)

https://images.app.goo.gl/UykVSAWmPfdaN51dA

"Makuake" is a crowdfunding service with a distinctive catchphrase: "Makuake for new product debut"

As a support purchasing service for unique items and experiences, we aim to solve various problems faced by companies starting new services.

We are implementing projects to promote products that are difficult to decide to market as new products because we do not know whether they will sell, or products that are likely to have overstock or risk of opportunity loss because it is difficult to make sales forecasts in advance.♪

We offer a new type of crowdfunding service that is slightly different from traditional crowdfunding, in which supporters who see posted project information support and purchase return items!

actual projectSuccess rate 66%He is proud of his high ability,quarterly summaryThe number of access users isOver 14 million peopleMany people are discovering new products that have not yet appeared in the world.♪

Let me introduce some actual examples!

In addition, Makuake's crowdfunding is not only for the debut of new products.

We have a track record of crowdfunding to boost the entertainment industry, which has been affected by the coronavirus pandemic, with "support advertising"! 

In this way,At MakuakeCrowdfunding is used in various ways (^○^) 

kibidango (purchase type))

https://images.app.goo.gl/FVCEeC68vVCNMAdp7

kibidango is A crowdfunding-type EC site that started in March 2013.

We mainly handle many projects such as miscellaneous goods, daily necessities, and gadgets.

The project focuses on raising funds and holding events related to the development and mass production of new products.♪

The main features of kibidango are 3.I can list two.

The first isHigh success rate of crowdfundingIt is!

While the average success rate of crowdfunding in Japan is said to be 30%,kibidango crowdfundingThe success rate is a whopping 80%！(Source:https://weeva.co.jp/news/crowdfunding-comparison/）

We are proud of our very high track record.♪

The second isOne dedicated person will be there to support you when you launch your project.That's what it means!

kibidango has been certified as an advisor by Kickstarter, a world-famous crowdfunding site!

Therefore, from our experienced staff,You can receive multifaceted follow-up, such as following up on page creation and disseminating information on SNS and email newsletters.♪

In addition, paid options are available that allow you to receive full support from planning to sales promotion.

If you are new to crowdfunding, you can receive full support!

The third feature iskibidango's unique system。

"Stretch goals"A system that allows you to set a new target amount once you reach the target amount,

"Yokbari Challenge"That's calledWe have a system in place that allows us to expect an increase in supporters.

If you use it well, you can make crowdfunding even more exciting.♪

Green Funding (purchase type)

 

GREEN FUNDING is a crowdfunding platform service that focuses on purchase-type crowdfunding!

GREEN FUNDINGThere are three main characteristics.

The first isHigh project success rateIt is!

Oh my God!GREEN FUNDINGhas a project funding success rate of 88%!

GREEN FUNDINGWe value the success rate of projects, not the number of posts, and have consistently maintained a success rate of over 80% since 2016.♪

The second isHigh amount of supportIt is.

GREEN FUNDINGThe average total support amount per project is 3.92 million yen, the highest level in the industry!

Crowdfunding is becoming more common in Japan, and the total amount of support is increasing.1,000For projects exceeding 10,000 yen, the total0.1％Below, many projects have total support50～500It's 10,000 yen.

Among them,GREEN FUNDINGThe average total amount of support for projects is392Maintaining the highest level of 10,000 yen♪

The third one isWe provide a purchase-based crowdfunding platform to partner companies.That's it!

In particular, due to its relationship with Culture Convenience Club, there are many projects in the fields of publishing, video/film, music, and art.

Taking advantage of our partnership with Culture Convenience Club,Holding collaborations and events with physical storesI'm doing it.

Up until now, events have been held through stores such as TSUTAYA and Tsutaya Shoten to experience products and interact with people who launched the project.♪

 Finally, we will introduce an example!

Readyfor (donation type)

https://images.app.goo.gl/Mp4tu8wbezzcWpeR8

Since READYFOR launched as Japan's first crowdfunding service, projects have been launched in a wide range of genres, and a total of over 20 billion yen has been supported!

As Japan's largest crowdfunding service,Creating a world where everyone can achieve what they want”, we continue to provide support to lead you to success.♪

One of the characteristics of READYFOR is that it is not the "purchase type" crowdfunding that we have introduced so far.Mainly “donation type” crowdfundingThat's it!

This is different from the "purchase type" which is normal crowdfunding,A system that allows organizations carrying out public interest activities to use the support collected as donations.It is.

The categories of social contribution activities include ``international cooperation'', ``welfare'', ``disasters'', and ``animal protection'', and to date we have successfully raised approximately 10.8 billion yen in support.

In the past, many crowdfunding projects have been carried out, including Hitoyoshi City's Kyushu heavy rain disaster relief efforts and fair trade support for international cooperation.

Therefore, READYFOR has many successful examples of projects where the return is not worth it!

One of the features of the project is that we introduce the project on our official SNS accounts and email newsletter to support the realization of many dreams, as there are many people who support us to help them make their dreams come true.

 

Support/BirthdayIntroducing crowdfunding sites specializing in advertising♪

From here on, support/BirthdayIntroducing a crowdfunding site specializing in advertising!

Recently, the ``support/BirthdayAdvertisement.

Have you ever seen one around town? (^○^)

「Support/Birthday"Advertisement" is an advertisement that fans place on the birthday/anniversary of their favorite idol, actor, YouTuber, etc.

In fact, this cultureOriginated in KoreaIn general,BirthdayIt's called "advertisement"♪

「Birthday” means"Birthday" (생일) in KoreanIn Korea, it was used as an advertisement for fans to congratulate KPOP idols on their birthdays.BirthdayAdvertisement” has become widespread.

Year after year in KoreaBirthday/The number of support advertisements has increased, andBirthdayThe number of ads is2000 cases per yearThat's more than that!

In Japan, “support advertisement”, and is sometimes called simply “I want to support the push!」「I want to celebrate your birthday!Supporting advertisements are spreading with the feeling that♪

So this time, I would like to support/BirthdayIntroducing our crowdfunding service specializing in advertising!

By all means, please support us as part of your promotion.BirthdayI want to run an advertisement! If you think so, please refer to it (^O^)

BirthdayAdvertising agency JAPAN

us,BirthdayAdvertising agency JAPAN isBirthday/We are an advertising agency that specializes in support advertising, and have a track record of supporting more than 500 cases a year.♪

We can arrange a wide range of advertising media not only in Japan but also in Korea and Times Square in the United States!

Also, in the past, there have been many "authentication shots" from Oshigo himself (^O^)

Authentication shot means that the Oshigo person directlyBirthday/Visit the support advertisement and take a photo with us!

So far, we have successfully obtained authentication shots from gorgeous idols and actors such as TWICE's Momo-chan and actor Choi Woo-sik who became famous for Parasite.♪

View this post on Instagram

BirthdayAdvertising Agency JAPAN｜A post shared by SAJ (@birthday.ad.jp)

BirthdayAt advertising agency JAPAN,

「Any individual would want to do it just by having a ``passionate feeling towards pushing''.BirthdayI want the advertisement/plan to come true.」

With this in mind,Birthday/Crowdfunding service specializing in support advertising (hereinafter referred to asBirthdayWe are doing a club fan)!

From here,BirthdayClafanHere are five main features of♪

BirthdayThe biggest advantage of Clafan is that it can be used on a large scale that cannot be carried out by individuals.Birthday/Support advertising can be carried out♪

To be honest, it costs hundreds of thousands to millions of dollars to run a large-scale advertisement, so it's difficult for individuals to raise funds...(;;)

But until now,BirthdayUsing Kurafan, projects in excess of 1,000,000 to 2,600,000 yen have been completed one after another, including a project in NY Times Square!

at NY Times SquareBirthdayIn addition to advertising, we have a track record of accomplishing grand projects not only in Japan but also overseas, such as bus shelter projects in South Korea.♪

In this way,BirthdayIf it's a club fan,It is now possible to create large-scale advertisements that were previously difficult for individuals to achieve.♪

We have developed not only Japanese street vision and transportation advertising, but also

Advertisements and bus shelters around HYBE/SM/YG/JYP offices in Korea,

americanNY Times SquareAt Hollywood TC etc.Birthday/We are running support advertisements!

I think there are many people who are worried about how much it will cost when planning and starting a club fan.

However,There is no cost to publish your project!

All costs for advertising, production of advertising materials, and production of return items will be covered using the funds collected.The feature is that anyone can start with peace of mind.♪

*If the project is completed, a portion of the support will be collected as a fee.

Also,Free consultation until project launchSince we are doing this inKnow-how for project successI will also teach you!

Also,If the project does not reach its goal, there will be no fees.♪

We will provide full refunds to supporters.

Therefore, “What should I do if I don't reach the target amount?You don't have to think that!

If you want to do something with the money you have raised, or if you want to do some additional advertising, we can accommodate that.♪

projectSupporters will be paid according to the amount of support.You can receive the returned item♪

In the past, there was a great responseBirthdayAs an example of returned items at Kurafan,

・hand mirror mirror

・memo pad

・mini tote bag

・commemorative cloth poster

There was a wide variety of return items available, from practical items to items that will last a lifetime!

If it's a return item that can only be obtained from that project, you'll want it to feel special (^^)

The fifth feature is that we provide comprehensive support for troublesome procedures and tasks!

As a result, we are now changing from projects that we had previously felt to be time-consuming.BirthdayAdvertising implementation will be streamlined♪

The main support is as follows!

1.  data production
2.   Arranging advertising media
3.   Management of support funds
4.   Production of return products
5.   Delivery of returned itemsetc.

By taking over the time-consuming work for us, the drafter can focus on gathering project supporters.♪

In this way,BirthdayClub fans have many benefits that allow any individual to enjoy their activities.♪

In order to achieve the project, we will also support you by writing feature articles about the project content and disseminating information on SNS (^○^) 

Finally, luxuriousBirthdayIntroducing 3 examples of Kurafun!

This is to celebrate the birthday of Niki, a Japanese member of ENHYPEN.BirthdayI'm Kurafan!

The goal of achieving 400,000 yen was significantly exceeded.2.6 million yen or moreWe have collected support funds for♪

With this donation, a subway commercial monitor in Korea and cup holder events were held across the country (^○^)

This is to celebrate Tanaka Tanaka's birthday.BirthdayI'm Kurafan!

at NY Times SquareBirthdayIn order to accomplish the advertising project, we were aiming for 528,000 yen in support, but we received720,000 yenFunds have been collected♪

Around January 29th next year at Times Square, NYBirthdayAn advertisement is scheduled to be aired (^○^)

This is to celebrate the birthday of ENHYPEN member Sunghoon.BirthdayI'm Kurafan!

Achieved the target amount of 1 million yen and collaborated with Ikebukuro Parco.Our companycollaborated,IkebukuroInside ParcoSupport all 4 places of your choice/BirthdayCan be jacked by advertisingEvent “Ikebukuro Parco Jack Plan' was carried out (^○^)

on my own initiativeIkebukuro ParcoBeing able to fill it all up is a very precious thing, and it will be a memory that will last a lifetime.♪

Summary

Until now, regular crowdfunding sitesRecommended byandBirthday/We introduced our crowdfunding service that specializes in support advertising, but what did you think?

The crowdfunding site you should use differs depending on the purpose, so

Please plan a wonderful project by using the crowdfunding site that suits you.♪

And one of the activities that have been increasing recently is ``Birthday/Support Advertisement”.

Our company is implementingBirthday/ Specialized in support advertisementsCrowdfunding serviceBirthdayI also introduced "Kurafan",

Please feel free to use this article as a reference.us tooI would also like to work with you to make your promotions even more exciting (^O^)

BirthdayLeave it to advertising agency JAPAN!

After looking at the cases introduced this time, I thought, ``Me too.BirthdayI want to advertise! Many people may have felt that♪

If you are worried that "I don't have the courage to advertise..." or "Isn't the procedure difficult?"BirthdayPlease feel free to consult with advertising agency JAPAN ^^

BirthdayWhen you register the official LINE of advertising agency JAPAN,Auto-response chat will solve your problems regarding support advertisements!

You can feel safe by chatting with our staff or by phone.♪

Consultations, media arrangements, design production, and advertising implementation reports can be completed with just LINE!

First of all, please try registering as a LINE friend ^^

 @birthday_ad_jp

instagram @birthday.ad.jp