Classic Korean Kamba! Introducing the meaning & effect/announcement time of "teaser"♪

If you like Korea, I've heard it once,"Teaser"This time I will explain this!

"What is a teaser?"

"What is the meaning of the teaser ...?"

Actually, I can imagine "teaser" somehow, but I don't know the details! I guess there are many people!

For such people, it is an article where you can know more about "teaser"!

Read this article,「I want to advertise in accordance with Korean Kamba!」「I want to put out an advertisement!」If you think that, please feel free to contact us.😊

BirthdayJAPAN also provides free consultation on LINE, so please register your friend first.♪

What is a teaser?

Quote source

"Teaser (teaser (teaser) (teaser)"How much do you know about Teaser)?

first,The original meaning of the teaser is ""Passion, difficult questionsIs meaningful.

Instead of disclosing all information at onceFragmentary informationBy disclosing little by little, you will be interested and curiosity.✨

In addition, it is a fragmentary information, so it is possible to correct the trajectory later!

And even the teaser alone has diffusion and topicality, and it is an effective technique for creating topicality before the release of the new song.😊

In the United States, it is often used as an effective advertising marketing means.

Camba classic! What is K-POP idol teaser?

The teaser used as a marketing method is used in K-POP in various ways!

Here, I will explain in detail K-POP teaser.♪

Classic Korean idol! What is a teaser?

TWICE 13th mini album
"With you-through"

Trailer Preview

+*: ꔫ:*𝑊𝑖𝑡ℎ 𝑌𝑂𝑈-𝑡ℎ*: ꔫ:*+
𝑃𝑟𝑒-𝑆𝑎𝑣𝑒 & 𝑃𝑟𝑒-𝑂𝑟𝑑𝑒𝑟https://t.co/2KeYPceV54

PRE-REASE SINGLE RELEASE ON
2024.02.02 Fri 2PM KST/0AM EST

FULL ALBUM RELEASE ON
2024.02.23 Fri 2PM KST/0AM EST#TWICE… pic.twitter.com/OFKMCFJSRA

—TWICE (@jypetwice) January 21, 2024

Speaking of Korean idols, it is "cam back" (hereinafter: Kamba)!

There is an article that introduces Kamba in detail, so please take a look.♪

Click here for more information about Korean Kamba!

At the time of such KambaIndispensable"Teaser"CalledNotice that shortened MVis✨

It is often used before Kamba has lifted fragmentary information and gains intellectual curiosity of fans.

In the past, the person who created the trigger of K-POP teaser, which only released group photos of the group, was in charge of marketing at JYP Entertainment at the time.This is Mr. Jung Byunggi😮

It began with a new promotion in 2008 to announce the concept of members of the members in 2008 when the Wonder Girls album "So Hot" was released.

As a result, the teaser is subdivided in each office.😊

And recently, not only in Kamba,It has been increasingly used for concerts and seasonal feeding (hereinafter referred to as Seaguri).

TREASURE "Concert Tissue"

Until now, there were many concert announcements only for images, but it will increase the degree of excitement by announcing the video.✨

In the future, the number of offices that release concert teasers is likely to increase!

Stray Kids "Season Greating Steiser"

It's amazing that Seaguri has a teaser!

Looking at the teaser video, you will increase your willingness to buy.😮

If you are not familiar with Seaguri, please see the article that explains in detail!

What is the effect of the teaser?

ITZY "Untouchhable" M/V Teaser 2
🎬 https://t.co/gfWeziTH7g

📌 Album Release
2024.01.08 Mon 6PM (KST) | 4AM (EST)#ITZY #MIDZY @ITZYofficial#ITZYComeback#ITZY_BORNTOBE#ITZY_UNTOUCHABLE pic.twitter.com/p5k037bxgr

—ITZY (@itzyofficial) January 4, 2024

By publishing the teaser, you may be in the X (formerly Twitter) trend as well as the growing expectation!

Originally, only MV was released,With a teaser, you can add value to the promotion.

And recently, a teaser schedule has been released as a teaser teaser.

In other words, by the new song announcement dateWe will publish an image of the schedule, "When, what time, and what time will it be published?"

Quote source

By publishing the schedule, the excitement and expectations will increase.✨

With the teaser, the expected value will increase and you can excite new songs!

There is an article that explains the Korean music chart in detail in order to excite Kamba more, so please take a look.♪

Click here for more information on how to improve the performance of Korean sound sources!

When will the teaser come out?

Quote source

K-POP teasers are often released one month to several days ago.

MV teaser is 5 to 3 days before, and teaser image is one month agoIt tends to be published by members.

I am looking forward to the teaser that attracts topicality, such as debut and new song announcements, so I am looking forward to it in the future.😊

And the teaser is mainly published on SNS (X and Instagram).

In particular, X is used effectively because of its strong diffusion force.

Teaser is rarely published only in fan clubs, and is generally published using SNS to increase the recognition of the masses.

Recently, the number of camba announcements during concerts and events is increasing, and diversification is progressing.👏

(1) After the first day of ATEEZ's Seoul Ancon's first day, a signboard of Kamba announcement suddenly appears outside.
(2) After the 2nd day of ATEEZ's Seoul Ancon, the signboard outside was destroyed by Halatez.

...... It's a group like this. On the first day of Ilcon Ancon, the first arena standing was issued and I was scared of the battle. pic.twitter.com/ohxdaeurs6

— Kaoru🌙.* (@Kaoru24920188) APRIL 29, 2023

By telling Kamba at the time of the event, the amount of fans's heat is high, so there is a considerable spread power on SNS.♪

It's like a movie scene! Introducing the topic teaser videos♪

From 2023 to January this yearMany artists have come to the point, but carefully selected from them.ThreeWe will deliver the topic teaser♪

Red Velvet "Chill Kill"

Red Velvet with its own atmosphere and concept!

"Chill Kill", which was released in 2023, is the idea of ​​a reversal that matches the creepy of the concept!

If you try to reverse playback, you can really hear the music😮😮 

EVNNE "UGLY"

A group of six men who debuted for the first time in about four years from Jellyfish Entertainment!

It became a hot topic as a high -speed comeback!

Expectations are growing because it's an exciting song from the beginning!

New Jeans "ASAP"

Despite the teaser, the number of views is about 9 million or moreNEW JEANSIt's the latest song！

With the atmosphere and ephemeralness of 5 colors and 5 colors, it became a hot topic!

summary

This time, I introduced the word "teaser" that you want to remember if you like Korea.♪

I would be glad if you could take this opportunity to pay attention to the teaser.♪

By all means, at the timing of Kamba, let's make a recommended advertisement and excite Kamuba!

BirthdayLeave it to Japan!

Looking at the examples introduced this time, many people may feel like "I want to give Senil advertising!"♪

If you are worried, "I don't have the courage to give an ad ..." "Isn't it difficult to go?"

BirthdayIf you register the official LINE of JAPAN,Automatic response chat solves concerns about cheering advertising!

It is safe to be able to consult by phone as well as chat to the staff.♪

You can complete LINE only from consultation -medium arrangement -design production to advertising reports!

First of all, please register as a LINE friend ^^

 

★BirthdayJAPAN SNS information★