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  • HOME
  • "Favorite Crafan" will be released in as little as 5 business days
    • Favorite crowdfan details & application
    • Projects being recruited
    • About return products
  • “Oshi Advertising®︎” media list
    • Complete guide to favourite ads! List of media manual materials
    • New media of attention
    • Recommended advertising jack plan
    • [Japan] Oshi fireworks advertisement
    • [Japan] Peel-off advertisement
    • [Japan] Street vision advertisement
    • [Japan] Transportation advertising
      • [Transportation Advertising] Group Overview Application Form
      • [Transportation Advertisement] Design Templates & Notes
      • [Popular advertisement] Deadline schedule calculation tool
    • [Japan] JOYSOUND Karaoke Advertising
    • [Japan] Adtrack/Mobile Media
    • [Japan] Around the live venue
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    • [France] Street Vision Advertisement
    • [Hong Kong] Street Vision Advertising
    • [Taiwan] Street Vision Advertising
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    • Popular advertising media
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    • [Request production from our company (still images/videos)] Template arrangement plan/full customization plan
    • [Request production from our company] Announcement flyer production
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Oct 17, 2024

A thorough explanation of the rules and precautions for designing and illustrations for your favorite ads! If you are looking to request a production, we recommend an advertising agency!

推し広告のデザイン&イラストのルール・注意点を徹底解説!制作依頼なら広告代理店がおすすめ!

For those who want to advertise,A thorough explanation of the rules and precautions for design and illustrations that everyone must read.I will 🫡

Oshii advertising is becoming a familiar part of support culture.💓

Wouldn't it be great if you could post an ad with your favorite photo or design that matches your image?

but❣️There are detailed rules for the design and illustrations of Oshii advertisements🤔

"I added a prohibited design without realizing it.😱Please be sure to check this article to avoid this.✍️

Also, if you would like to request design production,BirthdayWe will also introduce the reasons why JAPAN is recommended.🖼️

We offer free consultations on LINE from time to time, including design production, so please register as a friend first.📲

Table of contents

 

  1. Rules and precautions for designing push advertisements!
    1. Be sure to check the support advertising regulations!
    2. Use materials that have been approved by the agency!
    3. Is it OK to use any material for Korean idols?
    4. I want to use the master's photo!
    5. Korean bus shelter advertisements and subway advertisements use Hangul!
    6. “Group name” and “Group contact information” are required for station advertisements in Japan!
    7. Japanese sound sources are OK as long as you have permission to use them!
    8. TV program footage is no good!
    9. Excessive processing is no good!
    10. Is permission to use the material required?
    11. Check if the data format/color/size/resolution is correct!
  2. Rules and precautions for illustrations of push advertisements!
    1. Check if you can post push ads with illustrations!
    2. Check if you can use photo materials as illustrations!
    3. Excessive processing is no good!
  3. We recommend that you request an agency specializing in advertising for design production!
    1. design productionBirthdayWhat are the benefits of relying on JAPAN?
    2. BirthdayJAPAN design production request details
  4. Summary
  5. BirthdayLeave it to JAPAN!
  6. ★BirthdayJAPAN SNS information★

 

Rules and precautions for designing push advertisements!

 

Be sure to check the support advertising regulations!

First of all,Check the support advertising regulations published by your agency.✔️

With the spread of support advertising, an increasing number of offices in Japan are posting regulations regarding support advertising on their official websites.💡

If you search for "〇〇support advertisement", you can check the official regulations regarding design, materials, etc.🥰

If there are no support advertising regulations,It is necessary to inquire whether it is possible to implement it using the inquiry form or email address.📩

On the other hand,Most Korean offices do not have support advertising regulations.🙅‍♀️

If you want to run advertisements promoting Korean artists, please be aware of the rules introduced below! 

Use materials that have been approved by the agency!

When placing promotional advertisements,Can I use any material?I'm sure there are many people who are curious about this 🤔

Please use materials that are approved by your agency.💡

Permitted materials may be listed in the Sponsored Advertising Regulations.

In the case of Japanese artist “INI” (INI support advertisement 9th season(from)

  • INI official logo
  • MINI official logo
  • “THE VIEW” jacket photo (first limited edition A, first limited edition B, regular edition 3 items)
  • “THE VIEW” Various artist photos (group artist photos, solo artist photos by member)
  • “THE VIEW” logo

It is written in detail and can be downloaded.✍️

If there is no specification regarding materials, materials whose copyright is held by the Japanese office may be used if permission is obtained.🎶

Is it OK to use any material for Korean idols?

Compared to Japan, South Korea is more tolerant of promotional advertising, but not all materials can be used.🙅‍♀️

For Korean idols

  • SNS photos and videos that are available for free
  • Korean sound source songs
  • Materials copyrighted by the office

Please use✔️

Materials exclusive to fan clubs or paid content cannot be used.

I want to use the master's photo!

Photos and videos taken by fans (masters) areCan be used with permission from the photographer 🥰

Unauthorized use may cause trouble, so please be sure to contact us via SNS etc.📝

Korean bus shelter advertisements and subway advertisements use Hangul!

I think there are some people who say, “I would like to run a promotional advertisement in Korea 🥺” 🇰🇷✨

For bus shelter advertisements and subway advertisements, the use of Hangul is mandatory.

For bus shelter advertisements🚌

  • At least 10% of all characters must be Hangul
  • Artist name must be written in Hangul

For subway advertising🚃

  • Contains at least a little Hangul

“Group name” and “Group contact information” are required for station advertisements in Japan!

According to regulations regarding transportation advertisements in Japan, it is not possible to place advertisements where the responsibility, actual status, and content of the advertisement are unclear.🙅‍♀️

Japanese station advertisements vary slightly depending on the railway.

  • Organization name
  • Group contact information

is a required item.

Also, depending on the railway, the name of the agency may be required.🏢

Japanese sound sources are OK as long as you have permission to use them!

If you want to use a Japanese sound source whose copyright is owned by a Japanese office, you can use it if you receive permission.💿

TV program footage is no good!

Television program footage cannot be used.

Please also refrain from using images that are prohibited by each media.🙇‍♀️

Excessive processing is no good!

Regarding processing, some offices have regulations in their guidelines!

For example, the rules for support advertisements for the Japanese artist "ENJIN" prohibit the following: (Regulations regarding support advertisements(from)

  • Processing, modifying, etc. talent, faces.
  • Changing the color or transforming the material

Excessive processing such as making a person's eyes bigger, modifying the nose, or changing the hair color to a completely different color from the original color is not acceptable.😭💦

Even if there are no regulations, it is better to refrain from the above processing.🙅‍♀️ 

Is permission to use the material required?

For Korean artists and idols

In the case of Korean artists and idols, basically, as long as the design rules mentioned above are followed, they can be used without applying for permission from the agency!

Depending on the agency, you may be asked to "send us your advertising design" before publishing.😊

For Japanese artists and idols

Artists and idols belonging to Japanese agencies do not need permission to use materials if they have materials designated by the agency!

If there is no material specified by the office, you must obtain permission for the material you wish to use🤔

Data format / color / size / resolutionCheck if it matches!

Submission specifications such as "data format", "color", "size", and "resolution" vary depending on the advertising medium.☺️

An example of a Japanese poster advertisement🚃💓

Be sure to check before submitting your design to ensure you are prepared in time for the submission deadline.📝

Rules and precautions for illustrations of push advertisements!

Did you know that there are some artists who are not allowed to use photographic materials in their promotional advertisements, but are OK with illustrations?🖼️🌟

Based on the design rules and precautions introduced above, let's check the rules and precautions when using illustrations to advertise.⚠️

Check if you can post push ads with illustrations!

There are cases where promotional advertising is OK, but using personal illustrations is not allowed.😔

First of all,Check whether you can post push ads using illustrations.📗

Support advertising regulationsThere may be instructions regarding the use of illustrations, so please check the guidelines thoroughly first.👓✨

Check if you can use photo materials as illustrations!

In the promotional advertising materials,It is OK to use photos, but double processing of photos into illustrations is prohibited.There may be cases😳 

Especially when it comes to Japanese artists, you need to be careful!

Even if the material is approved for use, be sure to check whether it can be used as an illustration. 

Excessive processing is no good!

As with photos and videos, excessive processing is not allowed in illustrations.😭

If the ad is too far removed from the person, people who see the ad may say, ``I don't recognize who the person is.''😢” may occur!

It is also important to be sure to capture the characteristics of the person being advertised.👍 

We recommend that you request an agency specializing in advertising for design production!

 

For design production, it is highly recommended that you request an advertising agency that is familiar with push advertising.❣️

hereBirthdayWe will introduce the benefits of requesting design production from JAPAN and details about production requests.📝

design productionBirthdayWhat are the benefits of relying on JAPAN?

Oshi advertising specialty agency/BirthdayJAPAN accepts design production requests.💡

First of all,BirthdayIntroducing the benefits of requesting production from JAPAN 🥰✨

💓BirthdayAdvantages of requesting production from JAPAN💓
  • Produced by professional creators
  • Creator can be nominated
  • Familiar with the rules of push advertising
  • Familiar with the design of push advertisements

Produced by professional creators

BirthdayIn JAPAN,Professional creators are always on hand💓

Creators who have created numerous designs will create works that are as close to the image as possible 🥰✨

Creator can be nominated

According to the image of the advertisement,You can nominate your desired creator from among our creators!

⚠️A separate nomination fee will be charged.

Please take a look at the latest design production examples for each creator on the page below.🖼️🧡

Familiar with the rules of push advertising

As I introduced earlier, there are rules and points to note when it comes to the design and illustrations of push ads.📝

BirthdayJAPAN specializes in promotional advertising and is familiar with design-related rules, so you can trust us with your requests.😊

Familiar with the design of push advertisements

Our creators have been in charge of many recommended advertisement designs🧐

“I don’t understand the image.😭”, feel free to consult with creators who are familiar with the design of Oshii advertisements.🎶

Please leave the latest trending designs to us.🎀🫧

BirthdayJAPAN design production request details

"I don't have confidence in the design.😭” If you are concerned about the design regulations,BirthdayLeave it to JAPAN🤍

To date, nearly 3,000Since we have supported them, we have perfect rules and knowledge for designing Oshii advertisements.🌟

There are 6 different designs that you can request from us!

If you jump to each page, you can check the details of the production request such as the price.✍️💕

  • ❤️Design production for poster advertisements, etc.
  • ❤️Announcement flyer design production
  • ❤️Cup holder design production
  • ❤️SNS advertising design production
  • ❤️Vision advertising, etc. Video production
  • ❤️SNS advertising video production

 

Summary

This time, we introduced design and illustration rules that you should be aware of when placing Oshii advertisements.😊

Avoid using unusable materials and excessive processing, and try advertising with the design you want!

Anyone can easily post endorsement ads by carefully checking the rules of support advertising regulations.✊💕

Also, if you are thinking of requesting design production, please feel free to contact us.BirthdayLeave it to JAPAN🥰🎶

Let's support Oshi with wonderful Oshi advertisements together with us.📣🤍

BirthdayLeave it to JAPAN!

After looking at the cases introduced this time, I thought, ``Me too.BirthdayI want to advertise! Many people may have felt that♪

If you are worried that "I don't have the courage to advertise..." or "Isn't the procedure difficult?"BirthdayPlease feel free to contact JAPAN ^^

BirthdayWhen you register for JAPAN's official LINE,Auto-response chat will solve your problems regarding support advertisements!

You can feel safe by chatting with our staff or by phone.♪

Consultations, media arrangements, design production, and advertising implementation reports can be completed with just LINE!

First of all, please try registering as a LINE friend ^^

★BirthdayJAPAN SNS information★

BirthdayIn JAPAN, “X」「Instagram」「TikTokWe are also distributing SNS on ``♪

Birthday/Not only information on support advertisements, but also information on actors and idols, and great deals, so please be sure to follow us ^^ 

X (@birthday_ad_jp)

「BirthdayI want to get information about JAPAN as soon as possible!”, please follow X♪

Make dreams come true...! #crowdfunding Thorough explanation of the mechanism from the beginning 🫡

We will introduce 5 recommended crowdfunding sites based on our track record.❤️

Birthday/Our company specializing in support advertising #BirthdayClafan Don't miss out on✍️https://t.co/ze37sUzoWx

— BirthdayJAPAN (@birthday_ad_jp) October 9, 2024

In X, theBirthday/We will quickly send you information about support advertisements and blogs about idols, actors, etc. that we update every week ^^

We also distribute campaign information, so don't miss it!

Instagram (@birthday.ad.jp)

「I want to get information in an easy-to-understand manner with images!”, please follow us on Instagram!

View this post on Instagram

A post shared by BirthdayAdvertising Agency JAPAN|SAJ (@birthday.ad.jp)

On Instagram, we provide easy-to-understand images of key points from blogs about actors and idols that we publish every week.♪

carried outBirthday/ We also introduce support advertisements, so if you are considering it, please refer to it!

You can "save" your favorite posts and revisit them anytime ^^

TikTok (@birthday.ad.jp)

「Focus on saving time! I want to get information quickly through videos!”, we recommend following you on TikTok♪

@birthday.ad.jp This is our thoughts on our promotion.😄I'm looking forward to connecting with everyone who has the same thoughts!#Oshikatsu #KPOP #Otakatsu #BirthdayAdvertisement #Birthdayadvertising agency japan #Korea #Japan #Korea information ♬ POP! - NAYEON

On TikTok,Birthday/We explain information about support advertisements and blog information in an easy-to-understand manner with videos ^^

It's a short video, so you can watch it in your morning time.♪

We plan to continue disseminating various information through SNS!

Please follow us so you don't miss out on the latest information ^^

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