Seventeen Escupus' birthdayBirthdayAdvertising/Support Advertising Special! Introducing examples of domestic and international support advertising and this year's event!

Seventeen Escupus, who is overwhelmingly popular worldwide, is approaching the birthday of August 8th!
Many fans celebrate with great enthusiasm every year, but what kind of events will be held this year?
So this time, we'll be talking about Escupus' past.BirthdayWe'll introduce you to some advertising examples and this year's event!
- Exps profile
- What is support ads?
- Previous examples of Exps support ads
- This year'sBirthdayWhat about the ads?
- summary
- BirthdayLeave it to advertising agency JAPAN!
Seventeen Escupus Profile
I would like to introduce the basic information and appeal of seventeen Escupus.♪
basic information

- [Real name] Choi Seung-chul
- [Birthplace] Daegu, Korea
- [Date of birth] 1995/8/8
- [Responsible] General leader and hip-hop team leader
What is the appeal of Escupus?
What is the reason why seventeen Eskups is so popular?
We will introduce Escupus's background and characteristics!
Escupus Profile
When Escupus was a young man, he lived in Daegu, a regional city in Korea, and his dream for the future was a "physical education teacher."
That's how he was, but after scouting, he began his career as an idol as a trainee!
After a long trainee period of six years, he made his debut as the general leader of seventeen.♪
Nowadays, she is taking the group to even greater heights with her dance and singing talent and leadership that captivates fans.^^
Features of Escupus
Escupus, who is also the leader of the hip-hop team, isIts husky bass voice rap is its signature♪
It's dynamic and slightly husky, and has a strong, expressive rap that lets you vent your emotions!
Powerful and sexy performances, and sometimes intense rap…Just as I thought so, when I left the stage, everyone's brothers on Niconico Smile…It seems that there are many fans who are addicted to the swamp with a variety of faces.♡
What is support ads?
https://twitter.com/ohmy_cupholder/status/1027102826751639552?s=20
Fans themselves post advertisements for their idols."Support Advertisement"、Idol ads,Birthdayadvertisement"It is called something like that.
「Birthday"" is a Korean word for "birthday"Is it okay) and in Korea, the fans themselves are saying "Birthdayadvertisement' has become more widespread.
Actually, this isBirthdayadvertisement",It can be sent out by individuals, not by companies or organizations...!
Recently, in Japan,BirthdayThe number of fans who post "advertising" is increasing, and even in the city of Japan, we are seeing ads for K-POP idols more and more.♪
Past examples of support advertisements for Escupus
So, seventeen Escupus's "BirthdayLet's take a look at the "advertising" by domestic and international♪
*We also introduce case studies from other companies.
Case studies in Japan
Cup holder event
https://twitter.com/Ucafe4/status/1291389212311171072?s=20
- [Date] 2020/8
- [Location] Ucafe (Nagoya)
- [Project] @Ucafe4
https://twitter.com/OhayouHochikun/status/1159401462729859072?s=20
- [Date] 2019/8
- [Location] 1COFFEE (Fukuoka Prefecture)
- [Project] @W2_1COFFEE
Street Vision
https://twitter.com/boo_buran58/status/1025156519992516608?s=20
- [Date] 2018/8
- [Location] Shin-Okubo
- [Project] @scoups_jp_ @coupchu
Instagram ads

- [Date] 2020/8/7~
- [Distribution Country] Japan and others
- [Advertiser] @birthday_ad_jp
Examples from overseas
Let's take a look at some examples from overseas!
*We also introduce case studies from other companies.
Subway ads
https://twitter.com/moon_chan211/status/1026036876585533440?s=20
- [Date] 2018.8.5~
- [Location] Korea subway
- [Project] @SumeerWalk_9596 @s881004h
https://twitter.com/fanlaboratory/status/1156776479822192641?s=20
- [Date] 2019.8.1~ 2019.8.14
- [Location] Korea Seoul Station, Gongdeok Station, Incheon Airport Station,DMCStation, Hongdae Entrance Station
- [Project] @fanlaboratory
BirthdayBus ads

https://twitter.com/ohmy_cupholder/status/1027102826751639552?s=20
- [Date] 2018.8.1~2018.8.15
- [Location] Korea
- [Project] @1995scoups
Instagram ads
https://twitter.com/haetbits/status/1289377177234862080?s=20
- [Date] 2020.8.7~2020.8.9
- [Location] Korea Indonesia Philippines Singapore Malaysia
- [Project] @haebits
This year'sBirthdayWhat about the ads?
What is this year?BirthdayCan I see the ads?
It's already been implementedBirthdayWe'll introduce you to advertisements and events!
*We also introduce case studies from other companies.
Street Advertising
— Scoups Bday Proj 📌 (@sevengasm) July 18, 2021
0808. Happy scups day birthday ad project @ myeongdong red eye by carats ❤️
goal: 295$
donation period: july 18-30, 2021
donation form: https://t.co/TzSHj03BTo
open worldwide, no minimum donation required. donation details are on the form & below👇🏻 pic.twitter.com/uA0hVocI2H
Cup holder event
🍒𝗛𝗔𝗣𝗬 𝗦.𝗖𝗢𝗨𝗣𝗦 𝗗𝗔𝗬🍒
— My Youth (@MyYouth0808) July 18, 2021
A cafe event will be held in Tokyo to celebrate Escupus' 27th birthday. Everyone from Carat is welcome to join us.#최승철 #승철 #SCOUPS #パンパンパンパンパンパンパンパンパンパンパンパンパンパンパンパンパンパンパンパンパン #Eskup#세븐틴 #SEVENTEEN pic.twitter.com/Ore4zOTcmj
summary
This time we will be introducing the seventeen Escupus's Japanese and overseas "BirthdayWe've introduced you to "advertising"!
If you find a favorite in the city, you can be happy all day long, and that happiness is such a wonderful thing that you'll want to experience it again no matter how many times you experience it!
Due to the COVID-19 pandemic, Korea'sBirthdayMy dream of advertising tours is not coming true, but I'm in JapanBirthdayPlease come and participate in advertising and events ^^
BirthdayLeave it to advertising agency JAPAN!

Looking at the example I introduced this time, I also said, "I tooBirthdayI want to post an ad! I'm sure many people have felt this way.♪
If you are worried about "I don't have the courage to post an ad..." or "Is the procedure not difficult?", pleaseBirthdayPlease feel free to consult with the advertising agency JAPAN ^^
BirthdayRegister the official LINE of the advertising agency JAPAN, andAuto-answer chat will solve your concerns about support ads!

Of course, chatting with staffYou can talk to us over the phone and feel safe.♪
From consultations to media arrangements to design and advertising implementation reports, you can complete everything from LINE to LINE!
First of all, please try registering as a LINE friend ^^
instagram @birthday.ad.jp
We also offer free telephone consultations!