[Interview] HAYATE FANBASE JP, a trainee from "&AUDITION"!BirthdayThe ad has arrived to my favourite!

I'm sure there are many idols, trainees, and others who are passionate about ``Oshikatsu'' to support their ``Oshikatsu'' (^^)?

This time,Hayate, a trainee who appeared on the audition program "&AUDITION - The Howling -"are supportingHAYATE FANBASE JPIntroducing.

◎Click here for HAYATE FANBASE JP's X account◎

https://twitter.com/HAYATE_jp_ 

HAYATE FANBASE JP runs FANBASE, which supports Hayate in X.

He has been supporting Hayate since the broadcast of “&AUDITION” and is still providing the contents of Hayate (^^)♪

Also, in January 2023,BirthdayJAPANBirthdayThrough Kurafan, Hayate-kun'sBirthdayAn advertisement has been published (*ﾟ▽ﾟ)!

This time, we will talk about HAYATE FANBASE JP's promotions, Hayate's charm,

And HAYATE FANBASE JP actually went there.BirthdayWe will also provide detailed information on preparations for placing advertisements and what will happen when the advertisement is aired.♪

After reading this interview with HAYATE FANBASE JP,

“My favoriteBirthdayI want to advertise! ”

“I’m interested in club fans who advertise support!”

If you are interested, please feel free to contact us.

We also offer free consultations on LINE, so please register as a friend first.♪

      

First of all, who is Hayate?

 

https://images.app.goo.gl/jyuTYJc738khAhgV6 

Hayate-kun (HAYATE) isI am a trainee who took on the audition program "&AUDITION - The Howling -"♪

Born on January 25, 2001, he is from the Kansai region and is a handsome man with distinct features (≧▽≦)!

``&AUDITION'' was spectacular with her dance performance and high-pitched voice, and her light-hearted talk skills also became popular.

He is a talented singer who has appeared on South Korea's global K-POP challenge program "Stage K" in the past.

Unfortunately, he was not able to make his debut (><), but he launched an account on Instagram in October 2023, and has continued to be active and disseminate mainly on SNS (^^) 

◎Click here for information about Hayate-kun◎

A thorough explanation of Hayate, who became a hot topic on the audition program &AUDITION!

HAYATE FANBASE JP's recommendation

Birthdaystaff：What specific activities are you doing to support your favorite Hayate?

HAYATE FANBASE JP: Hayate left the agency and started a personal SNS, so now I'm mainly working on sharing updates etc. (^^)

Hayate appeared on ``&AUDITION'', but unfortunately he was eliminated in the final and wasn't selected (;_;), but Hayate's fans think, ``Even though he wasn't selected this time, he's a really great idol! There's definitely someone out there who understands his charm!''

``If we had a base to support him, maybe we could all continue to support him even if we can't see him,'' and one of the first generation members created a FANBASE account saying, ``It's sad that all the fans are falling apart like this.''

 

Birthdaystaff:Did HAYATE FANBASE JP join the account created by the first generation?

HAYATE FANBASE JP:The first generation member sent me a DM to find members to work with. So we all got together and said, ``Let's continue to support each other.'' After that, the first generation member became unwell and could no longer work, so I, who had been working with him since the beginning, took over.

 

Birthdaystaff：Are you still active with multiple people?

HAYATE FANBASE JP:The number of people has decreased slightly due to the new system, butBirthdayAt events, I said to each person, ``I'd like this person to do the communication,'' ``This person will give advice and direction for the project,'' ``This person will do the design,'' and everyone said, ``I can do this.''♪ 

HAYATE FANBASE JP talks about Hayate's charm

Birthdaystaff：HAYATE FANBASE JP, please tell us what you think is the charm of Hayate (^^)♪

Out of all the audition members, why did you think Hayate was the best?

HAYATE FANBASE JP: Hayate-kun is multifaceted, or rather, he has a variety of charms!

During the audition, the only members that showed up initially were magazines and photos. When you just look at the photo, you get the impression that he has a cold, cool face with clear features, but when you start talking to him, he has a cheerful and cheerful personality that livens up the atmosphere (*^_^*)

But when she stands on stage, she can perform both cool and upbeat songs! What I think is most amazing about Hayate is that he has many different charms (^-^)

Hayate-kun was originally quite popular on SNS, and according to a magazine interview, he was scouted on SNS. There are some fans who have continued to support us since the SNS era!

It seems that before the audition, she had appeared on a program called "Stage K", so it seems that she was "known only to those in the know"!

 

Birthdaystaff：You were attracting attention even before you went to the audition (*^^)!

HAYATE FANBASE JP:Also, we are popular with overseas fans, and we have a lot of passionate fans. Some people send messages in English, while others are from non-English speaking countries. There are also people from the Philippines and Spain, and people of various languages are enthusiastically supporting Hayate (^-^)

 

Birthdaystaff:What is it about Hayate that attracts people from overseas?

HAYATE FANBASE JP: One of Hayate-kun's charms is how good he is at talking!

Honestly, I don't think people overseas can understand how skillfully he uses words to make everyone laugh. But I'm sure that even if they can't convey their feelings through words, they have something that connects and attracts them through their ``wanting to entertain everyone'', their best visuals, and the ``non-verbal parts'' (^^)♪

When people overseas said they liked Hayate-kun, I myself realized a new charm of Hayate-kun.

 

Birthdaystaff: Her facial features are clear, so she seems to be popular in Asia!

HAYATE FANBASE JP：I sometimes watch videos of Philippine pop music (P-Pop), and there are artists with distinct Hayate-like features. I think the reason why there are so many passionate fans in the Philippines is because they like their faces (^^). Hayate's looks and atmosphere might be popular overseas as well.♪

 

Birthdaystaff：Hayate-kun, what kind of activities are you currently doing after the audition?

HAYATE FANBASE JP:Currently updating TikTok and Instagram! 

Planned by HAYATE FANBASE JPBirthdayAdvertisement

Hayate'sBirthdayThe reason I decided to run an ad

Birthdaystaff:This January 2023,BirthdayHayate in JAPANBirthdayAn advertisement was placed. What made you decide to run an ad?

HAYATE FANBASE JP: That's right. for your 22nd birthdayBirthdayHayate's using ClafanBirthdayI placed an ad.

Hayate was the first member to have a birthday among the members who dropped out. Personally, I wanted this project to feel like ``hope'' to the fandoms of the other members who dropped out.

``Even if we are eliminated, let's continue to cheer for them.'' I wanted to share my feelings with other members' fans. And of course I had a strong desire to convey to Hayate-kun, ``There are so many people who want to celebrate your birthday.''

used to raise funds.BirthdayClafan”

Birthdaystaff：BirthdayHow did you find out about Clafan?

HAYATE FANBASE JP: I searched the internet like crazy (lol) Some of the original FANBASE members had advertising experience, but most of them were new to it, so I did a lot of research, wondering, ``How can I advertise?'' (^^;

When I realized that the hurdle of ``raising money'' was very high,BirthdayI found information about Clafan. We thought that if we could ask a proper company, other fans would be able to raise money with peace of mind, so we decided to call it a club fan!

 

Birthdaystaff:ActuallyBirthdayWhat was it like trying Kurafan? Did you get any reaction?

HAYATE FANBASE JP: You can see the numbers, right? When I see that ``0% of the funds have been raised,'' I feel like ``I'm in trouble if things continue like this!'' and ``I want to go even further!'' People who looked at the numbers spontaneously said, ``I want to collect more.'' I think it has developed in a good direction (*^^)!

 

Birthdaystaff:Also in FANBASEBirthdayHave you reported on the progress of Clafan?

HAYATE FANBASE JP: That's right. I sent out the numbers from my account, and fans other than Hayate-kun also sent out the numbers (;_;). "Everyone is welcome, even if it's just 1,000 yen each!"

Initially, I set a goal of 100,000 yen, and was able to raise 200,000 yen. As a result, we were able to increase the number of advertising locations, and we were able to advertise at Tombori Station in Osaka and YUNIKA VISION in Shinjuku!

 

Birthdaystaff:Did you sell it at two places on your birthday?

HAYATE FANBASE JP:Actually, we changed the release dates for both Osaka and Shinjuku so that people who wanted to see them could see both.♪

In Tokyo, it's the day of my birthday, and in Osaka, it's the Sunday before my birthday, January 22nd.

On the 21st and 22nd in Osaka, there was an autograph session and CD event for the members of &TEAM, who made their debut with &AUDITON. When I heard that information, I thought, ``Many people might come to Osaka for the event'' (^^). Of course I want to run an ad on my birthday! However, since I could do it in two places, I decided to do it in Osaka on the weekend.

 

Birthdaystaff:Did you change the content of the advertisements in Osaka and Shinjuku?

HAYATE FANBASE JP: We collected messages of support for Hayate from the project participants, but we sent out different messages in Osaka and Shinjuku! So that you can enjoy it no matter which way you look at it.♪

Since the number of seconds was shorter in Osaka, we increased the volume and created two types: messages from investors in Osaka, and in Tokyo, in addition to investors, we invited people who could not make the investment in time but still wanted to send a message (^^)♪

Hayate'sBirthdayWhat I prepared to advertise

Birthdaystaff：Hayate'sBirthdayWhat did you do for the advertisement?

HAYATE FANBASE JP：Hayate's photo was prepared by the program during ``&AUDITION'' and said, ``You can use it for support,'' so I sent it to the counter and said, ``I want to celebrate, so I'm going to use this photo.'' Editing of videos and images was outsourced to experienced members.

BirthdayWe were preparing in parallel while recruiting funds through club fans. “Hayate-kun’sBirthdayLet's do this,'' he said in October 2022. Planning started in October and we were working toward January 2023, so preparations took two to three months. While preparing, I was communicating with the members via calling app and group DM.

 

Birthdaystaff：BirthdayHow did you decide which Kurafan items to return?

HAYATE FANBASE JP：We prepared a variety of return items, such as votive tablet-shaped straps and card cases (^^. Everyone actively gave their opinions on what they thought would be good, and we decided on what we could do while keeping in mind the budget. There was no point in making the return items luxurious and not spending money on advertising, so ^^; We had a lot of ideas, and we just whittled them down from there.

 

Birthdaystaff: Is there anything that stands out to you during the preparation period?

HAYATE FANBASE JP:Everyone was proactive (*ﾟ∀ﾟ*)! Really amazing!

We came together because we wanted to celebrate Hayate's birthday and really want to support him, so we respected each other's opinions even though we said things like ``I don't like this'' and ``I don't like that.''

Hayate himself was a person who looked after the people around him and had the role of cheering up and bringing them together, so I think it was easy for him to attract that type of fan base. A crowd of people who were proactive and wanted to have fun gathered together.♪  

"My favorite advertisement in the town where I always go shopping" Hayate'sBirthdayThe moment you first saw an ad

Birthdaystaff: PreparedBirthdayPlease tell me about the first time you saw an ad (^^)

HAYATE FANBASE JP:I went to see both Osaka and Shinjuku.

Actually, I didn't have much fun (._.). I was watching it thinking, "Is this really going to reach the person in question? I want it to reach him, please!" (><)

Of course, there was also the feeling of "I made an ad! I did it!" Whether it was Shinjuku or Osaka, I was very happy and felt a sense of accomplishment that we were able to place our own advertisements in the streets where we usually go shopping. However, there was a time when I felt anxious, wondering if the message would actually reach the person in question.

In Osaka and Shinjuku, there were a lot of people thinking, ``Maybe that's what that person is looking for (lol),'' and in Tokyo, there were some enthusiastic people who watched it every hour!

Hayate reacts! It reached my “recommendation”BirthdayAdvertisement

Birthdaystaff：BirthdayOn the day he saw the ad, he was worried whether it would reach Hayate-kun, but Hayate-kun saw it.♪

HAYATE FANBASE JP:Yes!BirthdayAbout a year has passed since I posted the ad, and in October of this year, I created an account and started doing Instagram Live.

One by one, they told me, ``I was watching everyone's support'' (゜Д゜;). At that moment, I realized that ``I really appreciated your support'' (´;︵;`)

I cried normally...(T ^ T) I burst into tears while watching the Instagram live...(;_;) I was able to witness the support that has arrived for about a year (T_T)

 

Birthdaystaff：I’m glad that your thoughts were conveyed (*^^)!

You also posted the transcript of the Instagram Live at that time on your account.

 

HAYATE FANBASE JP: Hayate-kun doesn't leave an archive of his Instagram live, so I transcribed it.

However, I was concentrating on watching it in real time, so after it was over, I realized that other fans who had been supporting me since the audition had missed it, so I collected the data everyone had recorded and transcribed it.

◎A post transcribing Hayate's Instagram live◎

 

I have summarized and transcribed some of Hayate-kun's Instagram live from last night.
It seems that there will be no archive left, so if you missed it, please take a look.#HAYATE #OurSunshineHAYATE https://t.co/EYpkTNAZpv

— HAYATE FANBASE JP (@HAYATE_jp_) October 13, 2023

 

What do you expect from Hayate-kun's future activities?

Birthdaystaff：What kind of activities would you like Hayate to do in the future?

HAYATE FANBASE JP: It's fine if Hayate-kun stays healthy, but I want Hayate-kun to do activities that make sense to him. Instead of saying, "This is fine," I thought, "Oh, this is fine too." If they want to try their hand at being an idol one more time, I'll support them, and even if they don't want to be idols, I want them to be convinced that ``this is the path for me!'' and aim for a new form of activity.I feel like a selfish fan.

 

Birthdaystaff：There is a risk of missing out on your activities on SNS (lol)

HAYATE FANBASE JP: That's right! I feel quite a sense of crisis (^O^;)

Some of the other idols and trainees seem to reply to comments, but Hayate seems to only like the posts he's tagged on Instagram, and generally doesn't react much.

It seems like if you react to one person, you don't do it because you have to do it to everyone. However, I think that Hayate should do whatever he wants (with that stance) (lol)♪

 

Birthdaystaff:Did you happen to be able to watch the Instagram Live in October?

HAYATE FANBASE JP: That's right. I was writing a message of support to Hayate when he updated his story or something, and coincidentally he started an Instagram live at that time. That's why I realized it (;▽;)!

I also collected other archived videos from other fans' posts, so I have written them down. Hayate-kun doesn't leave archives, so I wasn't sure if I should keep it, so I decided to transcribe it, but I received a message from an overseas fan saying, ``I didn't understand Japanese, so thanks to the transcription, I understood what he was saying,'' so I was glad I tried it.♪

 

Birthdaystaff：As FANBASE, what kind of support will you provide in the future?

HAYATE FANBASE JP:Of course I will continue to support you. I want to support Hayate and wish him a happy birthday, but I'm thinking about what kind of support would be appropriate for Hayate-kun's future activities. If you announce the distribution, you can invite everyone to come and have fun. Recently, trainees also hold fan meetings, so if you would like to do so, I would like to send flowers at the fan meeting.

 Hayate just opened his account in October, so he's still not sure how he'll be active from now on (><).

I would like to support Hayate in a way that matches his activities. Will the support method be ``Look at this super handsome Tik Toker,'' or ``I'm rooting for you because he's aiming to become an idol.'' I don't know yet, but I would be happy if I could tell Hayate that I'm looking forward to all kinds of possibilities.(^^)

How to support FANBASE,BirthdayThe content of the ad is really up to him!

I will keep an eye on the activities (*^^)!

Birthdaystaff: It's wonderful! I feel the love (^^)♪

HAYATE FANBASE JP's recommended content of Hayate-kun

From here, we will introduce content recommended by HAYATE FANBASE JP that conveys Hayate's charm.♪

HAYATE FANBASE JP: We recommend the variety video posted just before the final of “&AUDITION”! This is a video of parts 1 and 2 of a summer vacation where everyone goes to the beach.

It's so full of Hayate's charm that you'll think, ``This is too late to release!'' Anyway, be the center of everyone and make everyone laugh! When I make a meal, I really feel the spirit of service, of taking the initiative to grill the meat and making the people around me happy. This is a great video that shows humanity!

・[&AUDITION] JAPAN SUMMER VACATION -Part.1

 

 

 

・[&AUDITION] JAPAN SUMMER VACATION -Part.2

 

 

 

Summary

How was it?

HAYATE FANBASE JP's activities have probably conveyed Hayate's charm.

Also, specificallyBirthdayHe also talked about how to advertise and how to prepare.

If you are worried about the cost, like HAYATE FANBASE JPBirthdayBy using Kurafan, you can collect funds with your fans!

If you exceed the target amount, you will be able to run multiple advertisements.♪

“My favoriteBirthdayIf you would like to advertise, please contact us.BirthdayPlease contact JAPAN (^^)♪ 

BirthdayLeave it to JAPAN!

After looking at the cases introduced this time, I thought, ``Me too.BirthdayI want to advertise! Many people may have felt that♪

If you are worried that "I don't have the courage to advertise..." or "Isn't the procedure difficult?"BirthdayPlease feel free to consult with advertising agency JAPAN ^^

BirthdayWhen you register for JAPAN's official LINE,Auto-response chat will solve your problems regarding support advertisements!

You can feel safe by chatting with our staff or by phone.♪

Consultations, media arrangements, design production, and advertising implementation reports can be completed with just LINE!

First of all, please try registering as a LINE friend ^^

      

★BirthdayJAPAN SNS information★