What is Senil advertising/support advertising? Explain from the basics of the publication method in Japan, costs, copyright, and benefits of asking an agency!
Have you ever seen an advertisement celebrating the birthday of idols in large visions and station premises?
that isSenil advertisingIt is a new advertisement that supports the fans directly and supports their idols, artists, YouTuber, etc.!
This special culture originally started in Korea, but it is also expanding in Japan.
In Japan, it is sometimes called a cheering ad!
I think there are many people who look at the Senil/support ads in the city and think, "I want to release Senil/Supporting!"♪
Therefore, this time, I would like to thoroughly explain the latest cases and expenses of Senil/support advertising, how to publish, and the merits of requesting an agent!
- What is Senil/Supporting ads?
- Main advertising method of Senil advertising
- Street Vision Advertising
- Transportation advertising (Korea / Japan)
- LED truck (ad truck)
- Times Square
- Cup holder advertisement
- SNS advertising
- others
- Let's support support/Senil advertisement in crowdfunding!
- Senil/Supporting advertisement method/cost
- Is the idol copyright OK?
- Introducing the latest examples of Senil/support advertising!
- Senil/advertising is left to Senil Advertising Agency JAPAN!
- [Strong ①] Various media arrangements can be made together in Japan, South Korea, and the United States
- [Strong ②] Abundant support achievements of more than 500 per year
- [Strong ③] Advertising design and video production are also possible!
- [Strong ④] Senil crafts can be realized by any individual!
- [Strong ⑤] Available in Japanese, Korean, English and Chinese!
- Complete with LINE! You can consult for free♪
What is Senil/Supporting ads?
I would like to explain what Senil/Supporting advertisements are in the first place!
Idol ads by fans!
"Senil advertisement" is an advertisement that fans themselves publish on the idol's birthday!
Senil advertisement is a unique advertising culture that originated in Korea, on the birthdays and anniversaries of their own idols and actors.
This is a non -profit advertisement that fans do voluntarily to support their pushes!
in Japan"Support advertisementSometimes called♪
purely"I want to support you!」「I want to celebrate my birthday!Support advertisements are spreading.
It's surprising that individuals can get advertisements in the city ...!
What is "Senil"?"Birthday (생)" in KoreanIn Korea, the fan himself celebrates the KPOP idol's birthday, "Senil advertisingIs spreading♪
In Korea, the number of Senil/support advertisements increases year by year, and the number of Senil/support advertisements on the subway is2000 per yearIt seems to go beyond!
Recently, the number of fans who publish Senl/support advertisements in Japan is increasing, and idol advertisements have become more common ^^.
Senil/support advertisements are being carried out everywhere around the world, centered on Fandam, a group -based organization that supports the push!
How did Senil advertising began?
The popularity of cheering advertising culture became popular in Korea in 2016.It is an audition program "PRODUCE101"!
PRODUCE101 is a survival audition program in which 101 trainees compete for songs and dances, and the remaining members can get a dream of their debut.
A completely different point from a normal audition program is that the debut member is determined by the viewer's referendum! !
Therefore, viewers are called national producers (national pries).♪
Country P ""I want to make my recommendation debut!""Senil/support advertisements to raise awareness have spread!
South Korea's PRODUCE101 has created super -popular groups such as I.O.I, Wannaone, and IZ*ONE!
Recently, the Japanese version of PRODUCE101JAPAN has also been held, and in Season 1The popular JO1 was born in Season 2!
What kind of medium that can make Senil/support ads?
There are the following seven advertising media used in Senil/Supporting Ads!
I would like to explain each advertisement in order♪
1. Street vision advertisement | Senil advertising
You can broadcast Senil/support advertisements to large visions all over the country!
It will be aired at a large screen and loud volume, so it will definitely get the attention of many people.♪
Tokyo in JapanUnica visionIs the most popular vision, and overseas fans often advertise in Unica Vision!
Click here for how to release Senil advertisements on the street vision
2. Transportation advertising (Korea / Japan) | Senil advertisement
What is traffic advertising?Subway, buses, etc.It's an advertisement!
At stations in Korea, you can often see idol Senil/support ads.
It will be noticeable that many people usually use the transportation and support advertisements.♪
There are also two types of traffic advertisements in Japan: poster advertising and digital signage!
Transportation advertisements are not only subway or buses.
HowAirports and airplanesThere are also fans who perform Senil/support advertising!
Photos of a huge idol printed on an airplane will surely attract many people!
Click here for how to release Senil ads in traffic ads
3. LED Truck (Ad Truck) | Senil Advertising
everyone! "In the city"Ad trackHave you ever seen? ( ^ ^)
LED tracks (ad tracks) are advertising media that runs on a large LED monitor installed on a 4T truck bed and runs in a lot of traffic!
In Tokyo and other places, you may see trucks running in a large LED monitor while playing music with music.♪
When you find it in the city, it is an adtrak that the tension goes up somehow!
LED tracks are different from the type of printing and pastingThe major feature is that you can play videos and multiple images.♪
Compared to other advertising media, it is quite impactful, so you can celebrate the birthday of the push (^○^).
Also, for the LED monitormovieandStill imageIt is possible to broadcast!
Click here for how to release Senil ads on LED trucks (ad trucks)
4. NY Times Square | Senil advertising
If you imagine "NY Times Square", it may be too large and hesitant.、
If you live in Japan, you can actually release the Senil/Support advertisement you want to put out in "Times Square" (^○^).
It is too terrible to issue a Senil/support ad for your favorite idol in a world -famous place and the center of the world!
By all means, if you are an idol's pushing, please release the Senil advertisement with "NY Times Square" and send love to the world (^○^).
Times SquareClick here for how to release Senil advertisements
5. Cup holder event | Senil advertising
What is a cup holder event? I think many people are wondering,In Korea, where coffee culture is developed, advertising to cup holdersI am enjoying visiting Capho between fans ^^
Collection of small and cute cup holders is popular among fans.♡
The cute decorated cafe store and the lined cup holders are shining photos.♪
The space surrounded by the push is irresistible for fans ^^
Click here for how to create cup holders
4. SNS advertisement | Senil advertising
Recently, I used Instagram and YouTube that are popular in Senil/support advertising.SNS advertisingis!
The goodness of cospa that many people can see at a low priceTherefore, the number of fans who support advertisements on SNS has recently increased.♪
If you share Senil ads together, there is no doubt that it will be a fun communication and excitement!
Click here for how to put SNS ads
5. Others
In addition to the types of ads introduced above, Senil/Support advertisements are being carried out in various places!
for example,Movie theaters, convenience stores, restaurants, space satellites, stars, etc. ...
What do cinemas and restaurants still mean space satellites and stars? It feels like that
First of all, in Korea, it seems that there are Senil advertisements to movie theaters!
It seems to be more fun to see the Senil advertisement than the movie.😂
In addition, it seems that Senil/support advertisements can be played on restaurants and convenience stores!
I'm glad you can see it anywhere in the country ^^
Today's lunch is decided by Sushiro🍣I'll come again✨I'm really happy to see the advertisement when I can go✨
-mimi-jam (@mimi33kp) APRIL 5, 2021
Happy birthday of wood🐰🎉#HappySyoyaDay#Hey, I'm noticed _ Today is the birthday of all wood#I want to be 21 years old again pic.twitter.com/rwkhanxngw
Finally, the most interesting space satellites and stars!
It seems that some fans are shooting the earth and two shots on the monitor installed in the space satellite.😳
This is a support advertisement that came from the Fans's feelings, "I want to celebrate in the sky (universe)!"
It is a special plan for Aokai -kun's birthday!
- SKY Observation Station_Kinjo Seikai (@skinjosky) May 6, 2021
Unfortunately, today's space environment is not good, so I tried it twice, but I didn't shoot it neatly.
Instead, we will announce the rehearsal of the other day.
Time: 2021/4/27 09:33:47
Service: 136 ° 40'52.66 ″ (the nearest point in Osaka)
Latitude: 4 ° 51'6.09 ″
Video version later#Kinshiro Blue Sea #JO1 pic.twitter.com/2nti2Vlbat
Also, although it is a little different from Senil/support advertisement, it seems that some fans buy stars and give presents!
The stars have an expensive image, but they can actually be purchased surprisingly cheap ...?
Shion -kun will present the land of the moon so that you can always return home (star)💐🌕💐
—Mame (@12__shi_on__________________________________________________________________c Decementer 10, 2020
Happy New Year's 20th birthday! ! ! The moon is beautiful! ! !💞👽💞#HAPPYSHIONDAY#Sion Earth's 20th Anniversary pic.twitter.com/7bi95cw9ud
It's nice to have a different celebration.✨
Get Senl/Support Advertisement in crowdfunding! | Senil Crafan
What is Senil advertising crowdfunding (hereinafter "Senil Crafan")?
A plan for individuals to issue an idol that individuals and the Senil/support ads of YouTuber is launched, and for their thoughtsThis is a service that all agree with support money and realize Senil/support advertising!
「I would like to give a recommended Senil/support advertisement, but it is difficult to realizeFor those who say, Senil Crafan is highly recommended (^○^)
There are various projects that can be realized, but it is not a general Senil/support advertisement such as the Japanese street vision and traffic advertising.
「NY Times Square"" And famous "Hongdae Station Digital Signage」「Plan around HYBE / SM / YG / JYP office"Such,
You can realize a large advertising medium that is difficult to realize by one person and a powerful project that is surprising.♪
By all means, let's cooperate with those who support the same push and celebrate the anniversary of the push together!
Click here for details of Senil Crafan
Senil/Supporting advertisement method/cost
Many people are worried, "How do you all have Senil/Support ads?"
Also, the most worrisome thing is "How much cost will be"I think!
Next, Senil/Supported AdvertisingAbout the flow and price of the publicationI will explain it!
How to put out Senil/Supported ads
The basic flow of Senil/Supporting advertising is as follows.
First, one and a half to two months before the start of advertising, contact the advertising agency to arrange the media.
How much is Senil/Supporting Advertising?
Many people think that "Senil/support advertisement is expensive and it is difficult to do it individually".
The market price of the advertisement is as follows.
| Advertising medium | Price market price |
| Street Vision Advertising | 10 to 1 million yen |
| Transportation advertisement (bus / station) | 10 to 2 million yen |
| Cup holder | 30,000 to 150,000 yen |
| SNS advertising | 30,000 yen~ |
The advertising price varies greatly depending on where you advertise and time, but if it is cheap, it is a price that can be used by individuals.♪
for that reason,Senil/support advertisement is possible according to the budget!
It seems that fans are often invested by fans, mainly in Fandam, and advertisements are often advertised.♪
[Diffusion hope]
— ［JAM.Lab］札幌JO1広告 (@__jo1_and_me__) OCTOBER 26, 2020
𝗝𝗢𝟭 𝟭𝘀𝘁 𝗔𝗹𝗯𝘂𝗺 𝗔𝗹𝗯𝘂𝗺
𝗦𝘂𝗽𝗽𝗼𝗿𝘁 𝗮𝘁 𝗦𝗮𝗽𝗽𝗼𝗿𝗼 𝗦𝗮𝗽𝗽𝗼𝗿𝗼
➖
To commemorate the launch of THE STAR, we will proceed with support advertisements in Sapporo.📣
If you can support me, please use the dedicated form✨
📅Application period: ~ 11/24 (Tue)
🔗Dedicated formhttps://t.co/oNxbTVV0c5#JO1 Advertising #JO1 support advertisement pic.twitter.com/xgk2ohlft8
By the way, Chinese Fundam has attracted attention on the budget scale of various Senil/support advertising!
BTS V's Chinese Fadam "CHINA BAIDU VBAR"It seems that we collected 200 million won (about 114 million yen) on V's birthday and conducted Senil advertising!
The advertisements are available in 7,039 locations on all routes of Seoul subway, drugstores, convenience stores, and bookstores for a total of 6,272 advertisements, etc.
It's surprising that the scale is too large, isn't it?😳
It's nice to be able to see the advertisements that Fandam etc. will implement, even if you don't give your own Senil/support ads.♪
Is the idol copyright OK?
Many people wonder, "Isn't Senil/Supporting Advertising a copyright infringement of idols?"
In fact, Korean idol offices can also advertise idols by fans and support ads.
However, be sure to send a permission application to your office when implementing an advertisement.
It is important to follow a healthy fan community rules.
The method for applying for permission is here in detail.
It has been gradually tolerated in Japanese offices, and if you officially publish the Senil/Supporting Advertising rules, such as JO1, OWV, INI and BE: FIRST, Senil/Support according to the regulations. You can implement an ad♪
In some cases, the artist belonging to LDH in Japan has also issued Senil/support advertisements!
・JO1 support for support advertising
・Rules for INI support advertising
・Be: FirstRules related to support advertisements
・ LDH copyright and portrait rights
Introducing the latest examples of Senil/support advertising!
I would like to introduce the latest examples of Senil/support advertisements in Japan and South Korea and Times Square!
Cases in Japan
Twice
Artist name: TWICE
Advertising medium: Street Vision (Unica Vision)
BTS
Artist name: BTS Jimin
Advertising medium: Street Vision (Cross Shinjuku Vision)
Be: First
Artist name: be: first Ryoki
Advertising medium: Street Vision (Unica Vision)
Cases in Korea
ATEEZ
artist name:ATEEZ Song Hwa
Advertising medium:Kodai entrance station Digital signage
TXT
Artist name: TXT
Advertising place:Olympic Park Wide Advertising/Kodai Illustration Station DID Advertising
Songan
actor： Songan
Advertising medium:Bath shelter
Cases in NY Times Square
JO1
artist name:JO1 Ruhime Shiraiwa
Advertising medium: Times Square
Leave it to Senil Advertising Agency JAPAN!
If you are considering Senil/support adsSenil Advertising Agency JAPANPlease leave it to you!
We are an agent that specializes in Senil/support advertisements, and can arrange advertising media not only in Japan but also in Korea and the United States.
Senil Advertising Agency JAPANThree strengthsI will introduce you!
- Summary of Japan, South Korea, the United States, etc.Various medium arrangements are possible
- Abundant support achievements of more than 500 per year
- Advertising design and video production are also possible!
- Any individual can be realized with Senil Crafan!
- Available in Japanese, Korean, English and Chinese
I will explain each strength in detail!
[Strong ①] Various media arrangements can be made together in Japan, South Korea, and the United States
In our companyStreet visions such as Japan, South Korea, Times Square, etc., from arrangement of media for transportation advertisements to cup holders, SNS advertising operation agencyWe are going to a wide range!
If you are wondering which medium or want to ask together!
Proposals that match the budget and desired area are also possible ^^
If you are uneasy about your first Senil/Supporting ad, please feel free to contact us.♪
If you want to know the recommended subway in Korea, please see this article.
article➡︎ What is the recommended place for Senil ads in Korea? Introducing popular subway!
[Strong ②] Abundant support achievements of more than 500 per year
We are Senil/At an advertising agency specializing in cheering advertising, more than 500 per yearThere is!
Therefore, we will support you with your knowledge and experience so that even those who are new to Senil/support advertisements can be implemented with peace of mind!
The official LINE described below is carefully and kind support in chat format.
The results are updated on Twitter and Instagram at any time, so please check it out ^^
[Strong ③] Advertising design and video production are also possible!
For those who do not usually design and video, they can produce images and images used for ads.You may feel a hard work.
But if you can ask us,Professional designers and creators will produce advertisements that meet the customer's wishes.
We will make a satisfactory design and video by hearing the customer's wishes firmly.♪
First of all, please feel free to contact us ^^
[Strong ④] Senil crafts can be realized by any individual!
However, can only those who have a financial margin can do, right? Those who are thought!
No, anyone who has a feeling of pushing can be realized!
This is because there is a "Senil Crafan" service that specializes in Senil/support advertising.
Let's convert the birthdays and anniversaries of all the fans who sympathize with the thoughts of their thoughts on the recommendation!
article➡︎ What is Senil Crafan? Open an overview and flow!
[Strong ⑤] Available in Japanese, Korean, English and Chinese!
I want to release Senil advertisements in South Korea and the United States!
But linguistic barriers ...
If you are thinking, please leave it to us.
We can handle Korean, English and Chinese, mainly Japanese staff.
The interaction with us is OK only in Japanese!
If you need to support Korean, such as a license, we will help you with a translation for free!
Complete with LINE! You can consult for free♪
Looking at the examples introduced this time, many people may feel like "I want to give Senil advertising!"♪
If you are worried, "I don't have the courage to advertise ..." "Isn't it difficult to go?"
If you register the official LINE of Senil Advertising Agency JAPAN,Automatic response chat solves concerns about cheering advertising!
Of course, chatting to the staff, It is safe to consult on the phone♪
You can complete LINE only from consultation -medium arrangement -design production to advertising reports!
First of all, please register as a LINE friend ^^
