Favorite ads (Birthday/Support ads) do I need permission from the idol agency? A thorough explanation of prohibited items and guidelines!
Recently, I also have a favourite ad in Japan (BirthdayI've started to see a lot of support ads, and I've also seen "I like my favorite idol for the birthday (Birthday/Support ads) I want to post! I'm sure there are many people who are thinking this way.
However, many people may wonder, "I don't know which photo to use" or "Do I need to obtain permission to use idol images?"
So this time,Favorite ads (BirthdayWe would like to thoroughly explain copyright and advance notice guidelines regarding (supporting advertising)!
table of contents
- Favorite ads are rapidly increasing in Japan as well (Birthday/ Supporting ads)
- Favorite ads (Birthday/ Support Advertisement) Does the agency need permission to copyright?
- Advertising media that can be submitted without a license certificate
- Advertising media that requires a license certificate
- How to obtain permission to use the service to an idol agency
- It also depends on the idol's agency
- Can't post advertisements under your personal name in Japan?
- Favorite ads (Birthday/ Support Advertising) What are the items needed to design?
- Guidelines for advance notice
Favorite ads are rapidly increasing in Japan as well (Birthday/ Supporting ads)
Popular advertising is a popular way to support idols in Korea (Birthday/Support Advertisement) Recently, we have been seeing more and more in Japan's large visions.
General types of support ads include street vision, transportation ads (station, bus, plane), and social media ads.
Another option is to distribute cup holder events.
Favorite ads (BirthdayIf you would like to know more about /Support Advertisement, please first read this article.
Favorite ads (Birthday/ Support Advertisement) Does the agency need permission to copyright?
Favorite ads (Birthday/Support Advertisement) When creating a (supporting advertisement), you may be worried about whether it is okay to use images of idols without permission.
To put it simply,Make sure to submit an application for advertising to your idol agency.
Also, depending on the advertising medium,From the agencyLicense certificateWithout this, ads may not be possible.
I would like to explain in detail the respective copyright provisions presented by each medium.
Advertising media that can be submitted without a license certificate
The following advertising media that can be submitted without a license certificate from your agency are as follows:
Advertising media that can be submitted without a license certificate
- Korean Advertising
- SNS ads
- Street Vision in Japan (partial)
- Cup holder event
These advertising media allow you to submit advertisements without submitting a license application from your agency.
Depending on the medium, a certificate of permission may be required for street vision.
However, even if you do not need to submit a license application,Make sure to apply for advertisement submissions to your agency, such as "We will post an ad" or "We will hold an event."
Advertising media that requires a license certificate
The following advertising media must have a certificate of permission from your agency:
Advertising media that requires a license certificate
- Transportation ads in Japan
Japan's transportation advertising is strict,Favorite ads (BirthdayAll materials used in the form (supporting advertisements) must be granted permission from your agency.
If you do not obtain permission to use it, you will be subject to screening as a copyright violation and will not be able to air advertisements.
Therefore,You will need to submit an advertisement application form and receive a certificate of permission (emails are also accepted).
How to obtain permission to use the service to an idol agency
I'm sure there are many people who don't know what kind of sentence they should send to their idol's agency to get permission to use the service.
Below are some example emails to inquire about your agency for permission to use.
Example of application form
*If you are in a Korean office, you must send it in Korean.
Some agencies will issue license certificates,In most cases, you will receive permission via email.
If you receive permission through email text, the advertising media should submit a certificate of permission that summarizes the statement that "permission has been obtained for this content", as shown below.
If you do not have a license certificate, you will not be able to pass the Japanese transportation advertising review.
It also depends on the idol's agency
Some of them are like JO1 and OWV.The official website presents images that can be usedThere is an agency you belong to, so in this case you do not need to obtain permission from your agency.
Download the materials you want to use from the site and use them.
Guidelines for supportive advertising for "JO1":https://jo1.jp/news/detail/843
Guidelines for supportive advertisements for "OWV":https://fc.owv.jp/news/detail/103
Can't post advertisements under your personal name in Japan?
Transportation advertisements in Japan areYou cannot submit individually, and can only submit under the name of an organization. (Even through an agent, the screening will not pass unless the advertiser is in the name of the organization.)
For this reason, it seems that advertisers often create support groups and use social media to recruit investors.
Quote:https://twitter.com/__jo1_and_me__/status/1235835187625259011
Favorite ads (Birthday/ Support Advertising) What are the items needed to design?
As a provision for transport advertising within Japan, advertisements cannot be submitted with "advertisers whose responsibility, actual situation, or content are unclear."
Therefore, the images and videos used areThe "organization name" and "organization contact information" must be listed.
(It would be even better to write warning text to prevent a crowd of fans and not causing trouble for station users.)
Guidelines for advance notice
Favorite ads (Birthday/Support Advertisement) Once the broadcast date and time has been decided, I would like to announce it on social media in advance so that more people can watch it.
However, whether advance notice is possible depends on the advertising medium.
Depending on the advertising medium,In some cases, advance notices may be prohibited to avoid crowds.
To avoid any problems, be sure to understand the rules for advance notices set out by each media.
In addition, even if the announcement is permitted, there are cases where fans have flooded and security guards are dispatched.
In the worst case scenario, the broadcast may be cancelled, so please let us knowPlease do so at the discretion of the advertiser.
Pre-notification regulations set by each media
Here are some of the regulations regarding advance notice of each advertising medium.
| Media name | Pre-announcement |
|---|---|
| Shinjuku Unica Vision | OK *After the material review is completed |
| Street Vision in Shibuya | NG *Can be done after the broadcast begins |
| Station Advertising (part) | OK *Announcement details are subject to review |
Please feel free to contact us for detailed regulations on other media.
summary
Advertising regulations are strict in Japan, so we recommend advertising in Korea (BirthdayThe current situation is more difficult than doing / support ads.
However, if you follow the guidelines, you will be able to enjoy your favorite ads in Japan (Birthday/Support Advertisement) is possible!
If you feel unsure, we will introduce you to our customers' favourite ads (Birthday/Support Advertisement) We will support you, so please feel free to contact us!
Register Senil APAN's official LINE to seeAuto-answer chat will solve your concerns about support ads!
Of course, chatting with staffYou can talk to us over the phone and feel safe.♪
From consultations to media arrangements to design and advertising implementation reports, you can complete everything from LINE to LINE!
First of all, please try registering as a LINE friend ^^
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